Oral-B Advantage 3D Fresh improves breath by six times

Consumer research has revealed that a major concern for most people is having fresh breath and while most toothbrushes do a good job of cleaning teeth, they do not fulfill this particularly important need. Oral-B Advantage 3D Fresh is designed to reduce oral malodor, offering consumers up to six times greater improvement in breath freshness.

Oral-B Advantage 3D Fresh offers a superior feature that will help consumers have up to six times better breath when they use it three times a day to brush their teeth and tongue. The back of the toothbrush head has a textured surface that acts as a tongue cleaner and is used to scrub across the surface of the tongue to remove the bacteria that produces bad breath. In addition, the toothbrush includes a gum massager designed with a more elaborate bristle pattern, which massages gums softly and stimulates blood circulation.

The health aspect also plays a vital role in the need to have fresh breath. A fresh mouth is a more sterile environment that prevents bacteria from developing, resulting in cleaner, stronger teeth and gums.

Salma Massoud, Brand Manager Procter & Gamble for Oral Care, Arabian Peninsula, explained:

"People are often judged by their appearance as well as their hygiene, whether it is in social gatherings or business interactions."

"Fresh breath plays a key role in developing self-confidence and instilling a sense of wellbeing in an individual, this is why it is very important to follow the right oral care routine," said Massoud.

The Oral-B Advantage 3D Fresh is now available for purchase in all major retailers and pharmacies across the AP at a retail price.