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Office Cosmetics to set up shop in Oman

With the rapid growth of country's lifestyle sector, Office Cosmetics, a US brand, plans to foray into the Omani market, taking the ATF as a launch pad for its products.



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ATF is Eid's ultimate shopping fair, being held at the Oman International Exhibition Centre from December 10 to 19 and is open from 10 am to 1 pm and from 5 pm to 10 pm.

The shopping fair is open from 4:30 p.m. to 11 p.m. on Fridays.

Office Cosmetics is a global brand under ANTE International, a well-known American industrial group, headquartered in New York, USA.

According to Mr. Hamza Abdalbaqi, Managing Director of Office Cosmetics - Dubai,

'Office Cosmetics is fully committed to the research of fashionable make-up fads for ladies worldwide. The company will soon set up its new office in Oman to cater to the demand and preference of the Omani market for quality cosmetics.'



OFFICE products series have long been recommended as the best cosmetics by professional film and TV cosmetics institutions, color workshops, cosmetics educational institutions and cosmetic specialty shops.

'The market is now becoming aware of the nature of beauty products that they buy. They are more conscious of the brand and spend money on make-up that fits their lifestyle. Office Cosmetics provides waterproof products; so no matter what time of the day or how active a woman's lifestyle is, Office cosmetics keeps women looking beautiful all the time.' Mr. Hamza added.

The OFFICE series elite cosmetics are all produced with natural plant and mineral essences through scientific formulas, consequently characterized with softness, brilliance and permeability in nature.

Office Cosmetics products include Natural Water-Proof Eyebrow Pencil which protects your eyelashes from breaking and falling off and also repairs injured eyelashes; Color Pens to conceal small defects; Soft and Tender Foundation Liquid- a natural and refreshing milk cream that moistens and smoothens skins; and improves dim and dark complexion.

The Silk Luster & Moistening Lip Gloss contains natural vitamins and other kinds of moistening elements with a unique color-locking and heat-preserving formula; color nail polish and mild make-up removing oil and eye-color shadows available in 15 shades; among others.

Office Cosmetics brands are available at special prices at its stall at the ongoing ATF 2008 until December 19 at the Oman International Exhibition Centre.

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Notes and media contacts

For more information, please contact:

Bushra Al Balushi
Media Executive
OITE
Tel:+968 2456 4303
Ehab Al-Abbadi Ehab Al-Abbadi
Wednesday, December 17 - 2008 at 15:10 UAE local time (GMT+4)

Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.


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