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Wednesday, November 25 - 2009

International Diamond Laboratories opens in Italy

  • United Arab Emirates: Tuesday, December 23 - 2008 at 15:03
  • PRESS RELEASE

Dubai based International Diamond Laboratories has opened a full fledged diamond and diamond jewellery grading laboratory in Valenza, the capital of Italy's high-end jewellery market.

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  • International Diamond Laboratories opens in Italy: Mr. Ahmed Bin Sulayem (fifth from left), COO of Dubai Multi Commodities Centre and behind him on the right is Peter Meeus, CEO of International Diamond Laboratories and on the left is Italian jewellery designer Roberto Coin.
    International Diamond Laboratories opens in Italy: Mr. Ahmed Bin Sulayem (fifth from left), COO of Dubai Multi Commodities Centre and behind him on the right is Peter Meeus, CEO of International Diamond Laboratories and on the left is Italian jewellery designer Roberto Coin.
Commenting on the opening, Peter Meeus, CEO of International Diamond Laboratories, said: "Italy is one of the most important diamond markets in the world and home to some of the leading international brands. Though we did not have direct operations in the country so far, our certificates are already being used by leading retailers in the market. Now with the new laboratory we will be able to better serve our customers in Italy and other parts of Europe.

"In the current economic scenario, the importance of certification becomes even more significant. As consumers become more cautious with their spending, retailers who can verify the quality and value of the diamonds and diamond jewellery will have their confidence."

A Dubai government initiative and a subsidiary of Dubai Multi Commodities Centre, the International Diamond Laboratories employs the latest technologies to scientifically define the 4 Cs- clarity, colour, cut and carat- of polished diamonds and diamond jewellery. The lab's certificates are internationally recognised and it uses automated colour grading process, taking human error out of the equation.

The official opening in Vinceza was attended by Roberto Coin, one of the leading Italian jewellers who uses the lab's services.

"There is a growing consumer demand for diamond grading certificates and International Diamond Laboratories provides the vital link. The Italian diamond trade will benefit from the lab's high quality, unbiased certification services, "said Roberto Coin.

The opening was also attended by Mr. Roberto Coin, Owner of Roberto Coin Company, Mr. Bruno Guarona, President of the Goldsmith Association of Valenza and Mr. Luca Carati, Owner of Luca Carati Company.
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Notes and media contacts

About International Diamond Laboratories
International Diamond Laboratories is a DMCC initiative and a direct result of the Diamond Master Plan that DMCC adopted in 2007 to further develop services for the diamond trade. International Daimond Laboratories provides diamond traders and jewellers with quality reports/certificates of authentication of polished diamonds. These certificates assure customers that the diamond they purchase is of high quality. International Diamond Laboratories provides high-quality diamond certification services from its headquarters in the UAE and at branch offices in Antwerp, Belgium, Istanbul and Mumbai.

Employing proprietary technology and with a focus on research and development, International Diamond Laboratories is transforming the traditional art of diamond grading into a science, ensuring the highest possible level grading standards along with the greatest level of consumer confidence. Services of International Diamond Laboratories are additionally customised to best meet the needs of its clients in the region. The company is the only service provider worldwide to issue not only English- but also Arabic-language diamond certificates.

For further information, please contact: Lisa George/Riham Musleh, ASDA'A Burson Marsteller.
Tel: +971-4-3344550
Fax: +971-4-3344556

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