Most of these banks have chosen Dubai as a base: Out of 28 foreign banks in the UAE, 20 run their headquarter in 'the gateway to the gulf'. Branches of foreign banks are taxed 20% of their taxable income, while local banks pay no corporate income taxes but municipal taxes which are set by each of the seven emirates.
Sector specialisation
In order to handle this limitation, foreign banks invested massively in new distribution channels. Internet banking, pocket PCs and phone banking have become a standard. Habib Bank AG Zurich is considered to provide the best eBanking services in the GCC, it was also the first bank to establish stock trading over PDA.
Dubai has also seen the rise of Islamic banking and finance like no other place in the GCC. Dubai Islamic Bank, founded in 1975, is the oldest regulated bank to operate solely under Shariah principles.
Noor Islamic Bank is the latest candidate which aims to tap into this growing market. 'Islamic Banking was rarely combined with good service and we aim to change this', says Hussain Al Qemzi, Group CEO of Noor Islamic Bank and Noor Investment Group.
No conventional bank can afford not to offer Shariah Finance. 'The biggest challenge is to find the right people', CBD's CEO Peter Baltussen said when his bank launched Attijari Al Islami.
According to management consulting firm A. T. Kearney, the industry in the Gulf is in need of 30,000 employees until 2018. Sanjay Vig, Managing Director of Swiss bank branch Sarasin-Alpen in the DIFC, estimates that until 2010 Islamic assets in the UAE will grow 33 % per year and will reach $88bn, or a quarter of all bank assets.
At the end of 2007, CBD also lunched Al Dana Wealth management, which is open for clients of the higher income class. Baltussen: 'A clear market segmentation is key to higher margins in banking, especially in a heterogenic market like Dubai with its 1.5 million inhabitants from over 150 countries.'
Growing internationalization
After Emirates Bank announced its merger with National Bank of Dubai to create Emirates NBD in 2007, the new entity is on the way to being the biggest bank in the Middle East with assets under management of $107bn.
Expansion is not only a matter of increasing branches at home, but also of going abroad. Dubai Islamic Bank sees Pakistan as a major target market abroad, where it has opened 28 branches since 2006. Dubai Bank, meanwhile, sees the GCC and Turkey as new fields of operation.
Hussain Al-Qemzi announced at Noor's first press conference in January 2008 that his bank aims to enter new markets in East Asia (Malaysia), the GCC and the UK. With the start of 2008, all banks in the UAE had to adapt the strict capital and disclosure standards of the Basel II-regime.
Where is Dubai's banking sector heading to? Dr. Habib Al Mulla, the former chairman of the DFSA mentioned in the past the possibility that one day the DIFC and the UAE legal environment will merge.
Dr. Al Mulla referred to the expansion of the Qatar Financial Centre (QFC) legal framework to the entire Daulat Al-Qatar. So how long can Dubai afford to run two legal financial systems in parallel? The solution to these queries will lead, after the dust from the global financial crisis has settled, to consolidation. 'The UAE is overbanked, no doubt about that', Baltussen says.
And he adds: 'Despite the high attention the DIFC attracts, the real money is still earned outside the centre.' With less money earned in the wake of the financial crisis, more mergers and acquisitions are expected.

Gérard Al-Fil, Financial Journalist



