Ethos introduces International Customer Satisfaction Benchmarking in Middle East

With an impressive portfolio of customer service products, the new addition to Ethos Consultancy benchmarking tools is designed to provide organisations within government and private sectors, an access to international benchmarking information on service quality. In landmark agreements, Ethos Consultancy has secured access to International data that will become a valuable tool to organisations in the UAE and across the Middle East. Companies in pursuit of excellence will be able to apply this benchmarking tool to establish measures of international standards on service quality.

Robert Keay, Managing Director, Ethos Consultancy, said:

"We have obtained exclusive rights to the Middle East to access major benchmarking data produced in Canada, world leaders in service excellence. In 2009, our focus will be to offer these international service quality benchmarks from over 10 countries around the world. Ethos Consultancy has the ability to allow organisations in the region to benchmark against leading service quality countries such as Canada, Australia, New Zealand, Singapore, UK and USA."

Ethos Consultancy has recently introduced the International Benchmarking tool to Abu Dhabi Police GHQ, who became the first government department in the UAE to utilize this new concept. Working closely with the police, Ethos Consultancy formally presented Abu Dhabi Police GHQ with their completed International Customer Satisfaction Benchmarking report late December 2008, the first of its kind in the UAE.

With a growing portfolio that includes Abu Dhabi Tourism Authority (ADTA), Ministry of Presidential Affairs (MOPA), Abu Dhabi Chamber of Commerce & Industry (ADCCI), and several Abu Dhabi based banks; Ethos Consultancy has also announced the launch of its first office branch in the capital.

Servicing both government departments and private companies Ethos Consultancy Abu Dhabi aims to build on its consultation services by providing experienced staff to achieve customer excellence in the emirate.

"Working with Abu Dhabi Police GHQ and presenting them with the first International Benchmarking report was the catalyst that drove Ethos Consultancy to establish a fully operation branch in the city. The opening of our new branch office in the capital is a significant milestone that demonstrates our commitment to Abu Dhabi and is fundamental to the growth of Ethos Consultancy within the Middle East," concluded Mr. Keay.

To date, Ethos has developed radically innovative methods for measuring customer experience, including their brand new online survey reporting software and unique online mystery shopping reporting capability. Ethos recently won the Small Business Award for Innovation, at the annual TSB Lloyds Small Business Awards held in Dubai, UAE.