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Queen's School of Business conducting 3-day program in UAE

United Arab Emirates: Tuesday, January 20 - 2009 at 14:08
PRESS RELEASE

Canada's award-winning business school and the world leader in executive education, Queen's School of Business is conducting a three-day program entitled 'Aligning Marketing and Sales' based on popular UAE courses.

The program will be presented at Jumeirah Emirates Towers Hotel in Dubai over January 27-29.

The new offering combines the four cornerstones to sales and marketing success - building an effective sales strategy, understanding the key concepts of marketing, effective marketing tools and techniques, and leading a high-performance sales team. The courses are conducted by award winning members of Queen's School of business faculty.

"As a world leader in business education, we are pleased to bring the Queen's School of Business approach to managers and executives in this high growth region of the Middle East,"

said David Saunders, the dean of Queen's School of Business.

Founded in 1937 Queen's is Canada's premier business school and since October 2007 has been presenting intensive training to UAE executives in sales management, strategy, marketing, operational leadership, human resources, governance, and finance.

Courses in Dubai are presented in partnership with Dubai International Finance Centre, and in Abu Dhabi with CERT, the Centre of Excellence for Applied Research and Training.

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Related site: http://business.queensu.ca/execdev/

Notes and media contacts

About Queen's School of Business
Queen's School of Business (business.queensu.ca) is one of the world's premier business schools — renowned for exceptional programs, outstanding faculty and research, and the quality of its graduates. Queen's is one of the world's most innovative business schools, offering students academic excellence and a superior overall experience. Queen's School of Business — where Canada's first Commerce program was launched in 1919 — is located at Queen's University in Kingston, Ontario. The School also delivers programs at locations across Canada, as well in the U.S. and the United Arab Emirates, where programs are presented at the Dubai International Financial Center (DIFC) and in cooperation with the Centre of Excellence for Applied Research and Training (CERT) in Abu Dhabi.
Further information:
Pascale Haddad
Amber Communications
Dubai Media City
T:+971 4 4332661

Posted by staff reporter
Tuesday, January 20 - 2009 at 14:08 UAE local time (GMT+4)

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Queen's School of Business conducting 3-day program in UAE

Canada's award-winning business school and the world leader in executive education, Queen's School of Business is conducting a three-day program entitled 'Aligning Marketing and Sales' based on popular UAE courses.

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