Prestige Jet establishes training department

This new investment aims at maintaining the high levels of service at all times.

Nurdinie Mei Abdullah, Group Cabin Crew Manager at Prestige Jet says:

"This is another first in the industry in the region for Prestige Jet. We constantly invest in training our people to give each and every one of our client the royal treatment they deserve while on a private flight with us. With setting up our in-house training department, we ensure that the high levels of energy, enthusiasm, hospitality, responsiveness and royal treatment are extended to our customers throughout our flights."

Prestige Jet, which became the first Arabian operator to have a base in Europe and the first multi-based private jet operator in the Middle East , has seen its business boom since it launched in 2007 and is expecting the trend to continue despite the current economic environment. The company today operates the largest private jet fleet in the Arab region and with orders placed for many more, Prestige Jet is expected to maintain its leadership of the sector in the region.

As part of its on-going promotion of perfection in the skies, the air charter had earlier teamed up with Etiquette House to provide tailor-made training courses for the first of a new influx of cabin crew joining it.

With several new aircraft set to arrive in the coming months and plans to double its fleet in 2009, Prestige Jet is embarking on an intensive cabin crew recruitment and training programme.

"Etiquette House was selected to develop special courses designed to complement our new in-house program for our top-quality new recruits, who have been carefully selected from the crème de la crème of the cabin crew community," explains Nurdinie. She adds that the requirements of a private jet cabin crew are very different to those of a commercial airline.

The exquisite taste of Prestige's guests in the skies is fulfilled throughout the flight; fine food selected from an a la carte menu is served on fine china with pure silver cutlery and crystal glass. These are only complemented by the most personalized and gracious service of any cabin crew.

Nurdinie travels the globe on Prestige's flights to supplement on-the-ground training with on-flight supervision and assessment. So does Merzukhi Bin Abd. Ani, Service and Performance Manager at Prestige Jet, who runs the training workshops. He was extensively trained in French fine-dining environment. He was flying for commercial airlines and private jet operators amongst others. He has a long-track record in training crew for commercial first class services and private jet companies. Nurdinie and Merzukhi find themselves traveling all over the world in opposite direction most of the time to ensure there is no compromise to the service offered by the leading regional air charter to its demanding customers.

"We have discerning clients who appreciate the finer things in life. My aim is to surround them with a refined experience throughout their journey and for them to remember us for our excellence and personal approach to servicing them,"

says Merzukhi.

"As we grow our fleet both to meet increased demands from passengers and in order to take our business to new levels, we also need our cabin crew to be versatile and multi-tasking in delivering outstanding customer service across a wide range of aircraft," he concludes.