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Tuesday, November 10 - 2009

Bahrain Air appoints O2 Marketing Communications as communications consultant

Bahrain Air, the Kingdom first low cost premium carrier, has recently appointed O2 Marketing Communications, as its strategic communications consultancy.

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  • Mr. Samer Nassif, General Manager, O2 Marketing Communications- Bahrain, and Shaikh Mohammed S. Al Khalifa, Marketing support Manager at Bahrain Air, shaking hands after signing the agreement.
    Mr. Samer Nassif, General Manager, O2 Marketing Communications- Bahrain, and Shaikh Mohammed S. Al Khalifa, Marketing support Manager at Bahrain Air, shaking hands after signing the agreement.
O2 Marketing Communications will be working closely with the Bahrain Air to uphold the unique reputation that Bahrain Air has maintained since its establishment in 2007.

"We approached O2MC because it has a strong reputation in the market and has worked with other leading companies in the region. The initial presentation was impressive and demonstrated a high level of creativity. They undoubtedly understood Bahrain Air position and what we are striving to achieve. We believe that O2 team will enable us to effectively position ourselves with our targeted audiences" said Shaikh Mohammed S. Al Khalifa, Marketing support Manager at Bahrain Air.

"We are delighted to be appointed as the strategic communications consultancy for the fastest and leading low cost premium carrier in the region. We believe that our unique approach and excellent media relations will provide this valued client with the most effective communication campaigns possible. We are very pleased to be working with such a professional organization," said Mr. Samer Nassif, General Manager, O2 Marketing Communications- Bahrain.

"The team is already working closely with our new airline partner and enjoying the challenge of spreading pertinent information through strategically selected communication channels about the leading economy airline in the region," he added.
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Notes and media contacts

About Bahrain Air:

- Bahrain Air was incorporated on 2 July 2007 as a Bahraini Shareholding Company "Closed" B.S.C (C) with a capital of BD10m ($26.5m). It is the first Premium service carrier with affordable fares, is a private national carrier located in Bahrain, operating within GCC countries and to the Middle East, North Africa, the Levant, Iran & India.

- The airline operates point to point services with a minimum connecting transit time in Bahrain International Airport. It offers affordable fares to all its network destinations with two class service, Premium and Economy.

- Bahrain Air started operations out of Bahrain International Airport on 3 February 2008. Serving 10 destinations in the Gulf, Middle East, Levant, and Indian sub-continent, currently it operates twice daily services at convenient timings to Dubai and Doha, five weekly flights to Alexandria in Egypt, four weekly flights to Beirut, three each to Damascus, Amman and two to Aleppo in addition to three to Mashad in Iran.

- On 26th May 2008, three weekly flights commenced to Kochi in South India which will increase to daily flights from October 2008.

- On 23rd July 2008 Bahrain Air commenced its operation to Jeddah with 3 flights weekly and will be increased on the 1st September 2008 to 4 weekly flights.

- On 20th November 2008, 10 weekly flights started to Kuwait International Airport.

- New destinations planned for launch effective November 2008, and they are Asyut, and Luxor in Egypt, furthermore Khartoum the capital of Sudan will commence on December 2008.

- Bahrain Air's transit passengers' will experience convenient & seamless connections through Bahrain International Airport (BIA) to their final destinations under one hour, thereby making the airline the ideal option for their travel between the GCC and other beyond international destinations.

- Bahrain Air operates a fleet of 3 modern Airbus 320, with 12 seat capacity in Premium Class furbished with comfortable leather seats and ample legroom. A variety of local and international newspapers, magazines, selection of fresh food and beverages ensure the most comfortable flight for Premium Class passengers at very competitive fares. Moreover, the Premium Class passengers are extended an invitation to use the Business Class Lounges at the departure airports. Premium Class passengers as well as the Economy Class passenger will enjoy a variety of in-flight entertainment options while flying and will have the opportunity to select and buy from a wide choice of duty free items competitively priced.

- With an established 15-hour Regional Call Centre, Bahrain Air also provides service support to customers for any type of travel-related services, purchase tickets and obtain all information on Bahrain Air flights on its 24/7 user friendly website or by visiting Bahrain Air dedicated Sales Office.

For more information please contact:

Mahmood Ali
Public Relations Manager
O2 Public Relations
Phone 97317581955
Fax 97317581966

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