• HSBC

Technogym to showcase wellness at Dubai International Boat Show

  • United Arab Emirates: Sunday, February 08 - 2009 at 16:28
  • PRESS RELEASE

Technogym will participate at the Dubai International Boat Show taking place 3-7 March, 2009 at the Dubai International Marine Club, Mina Seyahi.

Technogym will occupy a 30 square metre stand displaying its high end state of the art wellness on board equipment: Kinesis Personal, Spazio Forma, Wellness tools, Bike Excite and Flexability line.

Christian Dietrich, Managing Director, Technogym Emirates, said:
"The ultimate frontier of wellness; a yacht with a gym onboard. Today, more and more yacht owners are installing gymnasiums on their boats in order to enjoy regular physical activity even during holidays or when staying aboard. Technogym, a leading company in the wellness and design sector, has perfected various solutions to meet all on onboard wellness requirements; from large yachts where space is not an issue, to smaller craft where basic workout equipment can be installed to offer a comprehensive training programme."


Kinesis Personal, the wall equipment developed by Technogym together with Antonio Cittero, can be built-in perfectly to the structure of any yacht and this one tool alone offers more than 400 exercises for developing strength, balance and flexibility. In terms of the space it occupies, Kinesis offers considerable advantages. When the equipment is not being used, for example, the arms can be closed to reduce the depth of the space it takes up by 50cm. Kinesis is also remarkably efficient in terms of weight as this solution substitutes a whole line of heavyweight lifting gear that would otherwise be necessary for a complete training programme.

In terms of style, there are 5 different versions of Kinesis available, including a leather version, a mirror-polished steel version and even a gold-leafed Gold model, all ready to match any interior design layout perfectly.

For cardiovascular training, the ideal piece of equipment is without doubt Spazio Forma, Technogym's stowaway treadmill that folds up into less than 1 square metre when it is not being used. This unique tool is the perfect solution for those who like to train outside on the bridge with the sea breeze in their face and the beauty of the ocean all around them, but who also need to use the area for other purposes when they are not working out. Spazio Forma, in fact can be folded up and tucked away in a storage area, which is ideal for a small craft. If the boat is slightly bigger, on the other hand, a special storeroom can be used to keep all the training equipment in.

In addition to Spazio Forma, Technogym also offers a complete range of Wellness tools. These elegant and splendidly designed products have been created for those who wish to work out in style wherever they are. Ideal for toning each and every part of the body, these tools have been specifically designed to guarantee simplicity, efficacy and safety. The range includes the Wellness Rack, a kit with small, attractively designed handles for strength training, the Wellness Pad for stretching, improving flexibility and floor exercises and Wellness Balls (Silver and Black), two indispensable accessories for performing a wide range of training exercises for all muscle groups.

To install a real onboard gymnasium, not a great amount of space is needed, as just 10 square metres is enough to create a professional wellness area equipped with Kinesis Personal and a cardiovascular tool, such as Bike Excite, the exercise bike that comes equipped with a built-in television and iPod connection. On the other hand, for a relaxing stretching session after a workout, FLEXability, the bench presented by Technogym at the Milan Furniture Show is an excellent choice, as this allows stretching exercises to be performed while sitting comfortably.

From the design point of view, Technogym suggests that the gymnasium is located in an environment fitted with large windows, preferably in front of the cardiovascular equipment so that only natural light is needed and anyone working out can enjoy splendid views and feel correctly motivated.

From an emotional point of view, the interior design of the area plays an essential role in making it attractive and successful. All Technogym products are available in a wide range of materials and colours so they can match the tones and shades of any yacht perfectly.

From a technical point of view, Technogym suggests that a number of structural adjustments are made, such as reinforcing the deck in areas where heavier equipment is installed, hiding machine cables under the floors and obviously securing equipment to ensure it does not move or tip over. To ensure the latter, Technogym has designed its own special securing anchors and rings.

Christian Dietrich concluded, "Technogym offers the world of yachting a complete wellness solution, ranging from interior design consultancy and technical advice, even directly at the shipyard, right the way through to onboard personal trainer services, as the company wishes to guarantee its customers exactly the same treatment and features its prestigious club and hotel projects are world-famous for."
 
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Notes and Media Contacts »

About Technogym:

With a consolidated 2005 turnover of €336 million, Technogym continues to be the leading provider of premium fitness appliances in Middle East, Europe, Asia and South America, and among the top 3 in the world. An innovative vision and a staunch commitment to promoting a better lifestyle through regular physical activity, a healthy diet and a positive mental approach is how Technogym defines Wellness.

About Dubai International Boat Show (DIBS):

Dubai International Boat Show (DIBS) is the largest, most important and most established event of its kind in the region and as one of the fastest growing leisure marine industry exhibitions in the world, the 17th edition of the event will be a classic showcase of boats from both local and international builders together with the latest innovations in marine equipment, supplies and services. DIBS maintains its exclusive position offering exhibitors a platform to showcase their products, supplies and services to trade buyers as well as private consumers with a high purchasing power from the wealthy Middle East Regional markets as well as the emerging lucrative countries such as India, Russia and the CIS.

For further information on the press activities, please contact:

Alisa D'Souza
ekadaa PR
Dubai, U.A.E.
T : ++ 971 4 391 2072
F : ++ 971 4 390 4740

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