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Thursday, November 12 - 2009

Chrysler after sales service helps customers get the most out of their vehicles

Rising bills and the current economic climate may make your household budget tighter than ever but delaying or skipping your car's servicing could prove a false economy and end up costing you significantly more in the long run.

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  • Chrysler after sales service helps customers get the most out of their vehicles.
    Chrysler after sales service helps customers get the most out of their vehicles.
Chrysler, Jeep and Dodge are encouraging customers to take the long-term view by taking better care of their car.

With winter in full swing in the Middle East and temperatures now dropping, it makes good sense to check over your car's key safety features such as lights, brakes and tyres to be sure they are in good shape for another winter's motoring - especially if you own an older model.

During November and December Chrysler, Jeep and Dodge owners took advantage of a free comprehensive Winter Safety Check for their vehicles at authorised Chrysler, Jeep and Dodge service centres throughout the Middle East. Chrysler, Jeep and Dodge Safety Checks are sepcifically designed to provide owners with total peace of mind and great value. Factory trained specialists inspect vehicles to make sure that they are in top condition.

As a regional strategy, Chrysler, Jeep and Dodge are focused on providing the best after-sales service in line with their 'Stick with the specialist' positioning.

"In these tough financial times, the temptation may be to delay or even ignore routine maintenance on your car because the modern vehicle tends to be so reliable - but that could work out more expensive in the long run," said Dr. Yaprak Anadol, Parts & Aftersales Marketing Manager, Chrysler International - Regional Centre Middle East.

"Having scheduled service from your authorised service centre is essential as specialised distributor service and the use of genuine MOPAR parts ensures you get the required service for your vehicle and that it will remain 100% original, delivering top performance, with no surprises," she added.

The Winter Safety Check is just one part of Chrysler International - Regional Centre Middle East's continuous commitment to provide world class service to its customers at real value for money prices. Another major service campaign is held in the summer along with other regular service promotions to provide comprehensive year round service cover.

"Don't save now and pay later," concluded Anadol, "skipping car maintenance is a false economy."
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Notes and media contacts

NOTE:
Today, motorists are keeping their cars for longer periods of time, making it ever more important to maintain a regular service programme, as this will help avoid costly repair work and enhance residual value - a regular service history will support your car's value when you come to sell it in the future.

The modern motor car is safer, greener and more reliable than ever before but an annual health check is a must to keep your car in top condition.



For further information, please contact:
Neville Darukhanawalla
Regional Account Director
Coalface Marketing Communications
Office #502, 5th Floor, CNN Building
Dubai Media City
Dubai, United Arab Emirates
Tel: +971 4 8075346
Fax: +971 4 8833201

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