Over 111,000 residential units to be delivered in Dubai and Abu Dhabi by 2011

With expectations of the same trend hitting the other emirates, including Sharjah, Ajman and Ras Al Khaimah, Danube Building Materials, the leader in construction, building materials and shop fitting industries, is anticipating an increased demand from homeowners as well as interior design specialists for top quality building materials. In line with this, the company is gearing up for the launch of a first-of-its-kind, customer-friendly retail complex in RAK, which will feature its products installed in an actual home set-up to allow for more convenient shopping.

Danube has long since identified the potential in establishing strong ties with its customers from each of the emirates by providing personalised services and high quality products to address their specific needs. The new RAK-based retail complex will be staffed with highly trained personnel, who can be of great assistance to end-users and even interior designers operating within the local markets. The retail complex has been designed to offer customers the widest range of products in addition to providing them with access to professional design advice.

"Spreading our facilities and showrooms across strategic locations in the Emirates is in line with our aims to leverage the high demand for building materials that match the stringent requirements of today's clients. We are fully committed to catering to the needs of a broad spectrum of customers within the UAE, including developers, contractors, end-users and homeowners, not only in terms of supplying top-quality construction materials but also by providing professional advice to help them choose the ideal products to use in their projects. We are looking forward to launching additional facilities in the country, as well as in other strategic locations within the region."

said Rizwan Sajan, Chairman, Danube Building Materials.

Danube offers a wide range of building materials that facilitate various design options and cater to every budget, including kitchens, bathrooms, tiles, shower rooms, jacuzzis, flooring in ceramic and wood, ceilings, doors, wallpapers, designed glasses, marble, granite, wall panelling, different finishes of laminates, veneers, mouldings, paints and luxury paints. All of its products have passed environmental standards and are safe to use, in line with the implementation of green building codes within the majority of the emirates.

"As a leader in the construction material market, our strategy has always involved helping our customers acquire our products conveniently, which is why we are keen on setting up our facilities that can easily cater to their construction material needs. The current economic crisis had undoubtedly created tremendous obstacles for the construction sector, but we believe that with ingenuity and creativity, we will be able to ride this financial storm and regain the strength of the market. At present, we are focused on the start-up of our Ras Al Khaimah retail complex, and we are confident that this new endeavour will match the success we have seen across the UAE," concluded Sajan.

Danube has recently inaugurated two new state-of-the-art facilities in Ajman and Al Quoz, wherein the company invested a total of Dhs55m as part of its regional expansion plans to address the demand for top-quality materials in the region. The Dhs30m facility in Ajman has a total area of 58,000 square feet and carries Danube's most popular products, including wood, steel, aluminium, glass, and flooring. Furthermore, the manufacturer has made a decision to invest in a new factory in Al Quoz, which spans a total of 30,000 square feet.