Alcatel-Lucent participates in the IDC Middle East CIO Summit

Alcatel-Lucent addressed the evolution of Enterprise communications providing the company's vision for the Green dynamic enterprise in the Middle East market.

During the event, Gabriel Karam, Head of Marketing & Business Development for the Enterprise Group, presented the tremendous potential of Information & Communication Technologies (ICT) to contribute reducing the gas and energy consumptions in the Middle East region.

"Most Enterprises have decided to implement Green strategic plan to reduce their environmental impact. ICT change can affect your company's green credential while reducing costs & growing revenues. Unified Communications (UC) can be of strategic importance when well integrated into the company's green plan."

Mr. Karam says.

In the occasion, Alcatel-Lucent revealed its knowledge and expertise in reducing the environmental impact of ICT. This can be achieved from four angles: Networks can be optimized with advanced integration, dynamic power management and innovative cooling techniques; People can be enabled by active promotion of eco-awareness at work and by making better use of devices thus enabling virtual workforce. Processes can be regulated to become sustainable, automated and efficient and Knowledge can be connected in a way that a culture of eco-conscious innovation can emerge.

"Green IT initiatives are key for enterprises in the current global economic situation as they provide ways to reduce operational expenditures by implementing sustainable ICT solutions that lower energy consumption and enable improved connectivity throughout the enterprise at the same time." says Jan Zuurbier, VP Sales & Support Emerging Markets for the Enterprise Solution Group.