Bahra Cables Company participates in the Middle East Electricity 2009

Bahra Cables Company's participation highlights its near operation in KSA and GCC markets, and will support major infrastructure projects by supplying cables technology and services to help meeting its energy and environmental goals.

"The Kingdom's power-generation capacity and demand is expected to increase as its population is expected to continue to grow. We are proud of Bahra Cables Company's role in helping the Kingdom of Saudi Arabia meet its growing need for reliable energy,"

said Dr. Faysal Alaquil, CPC Director, Business Development and official spokesperson.

"We are committed to our customers and continue to grow our local and regional presence to deliver innovative cable technology solutions best suited to the region's power needs. Participation in the Middle East electricity 2009 provides an excellent opportunity to discuss our cable technology requirements with the country's key decision makers," added Eng. Talal Idriss, Chief Executive Officer of Bahra Cables.

Bahra Cables Company a member of CPC group of companies is committed to the production of the best product quality and service and therefore uses cutting edge European Technology in manufacturing as all of the machines were brought from Europe. The core technologies in production processes, material applications and logistic procedures were provided by German experts and the key functions are being managed by German engineers.

Bahra Cables Company is using the latest German technology which allows more production and less cost. The organization has a lean vertical management structure which is designed to integrate with a highly developed IT-based structure. This partnership allows the rapid flow of information through the management chain and facilitates timely response in the best traditions of 'hands on' management.

Bahra Cables Company has the flexibility to provide a versatile product range to serve the construction, electric utilities, distribution, industrial, oil & gas and petrochemical sectors. The cables produced comply with both American standards (UL , ANSI ICEA ) and European standards ( IEC, BS, NF and VDE specifications.) Eng. Idriss explained.

Bahra Cables Company is producing low and medium voltage cables across Saudi Arabia. High voltage cables will be available on a later stage. Saudi Arabia is a cornerstone of Bahra Cables Company's growth plans for the Middle East," said Dr. Faysal Alaquil "The company remains committed to supporting our Saudi customer's public and private sector growth by delivering reliable cables technology solutions and by maintaining a strong local presence in the Kingdom."