IBQ was chosen amongst strong competition by an industry led panel of experts who recognised IBQ for its consistent delivery of superior customer experience and excellent customer service.
Banker Middle East is an important banking and financial sector publication, and their prestigious industry awards are considered a benchmark for successful financial institutions in the region. The award was presented at a gala ceremony organised by the Banker Middle East in Dubai, UAE, which was attended by all the major banking and financial institutions in the region.
On receiving the award, Mr. Peter Wilkes, Deputy General Manager of IBQ, said, "We are delighted to be recognised for our customer service for the second year running. Excellent customer experience is not only a result we want to achieve but exemplifies all that we do. We are continuously improving all our services, and providing training to keep our customer facing staff abreast of all the information and tools they need to offer a high level of customer satisfaction. It is a proud moment for us."
Peter Wilkes also added:
"This award is a great confirmation that we are distinguishing ourselves as a leading customer facing bank. We have recently re-organised our business to respond better to our customers - improving our delivery channels and investing in all aspects of our business to ensure a high level of customer service at each touch point. We thank all customers and welcome their feedback so we can continue to improve our service to them."
With a long history of building long lasting relationships with customers and making the banking experience simpler and more rewarding, IBQ was a very strong contender for this distinguished award.
IBQ also recently unveiled a new brand identity to huge success. The new identity builds on the bank's strong tradition of relationship banking but also reflects the IBQ as it is today - a customer focused, modern and progressive bank. The new brand was a direct response to the changing needs of its customers and the growing demands of the market as it strives to become the 'Bank of Choice'.
Browse
related articles

Posted by Nadeen El Ajou
