Coffee Planet to participate at Gulfood 2009

Whether it's the mellow blend of coffee with smooth character and lively aroma or the full rich body from a single estate origin, Coffee Planet guarantees the best quality gourmet coffee every time.

Throughout the 4 - day exhibition, Coffee Planet will seduce coffee lovers with their glorious blends of coffee sourced from all major regions across the globe, giving visitors an insight into the world of coffee.

Exhibiting at Gulf Food Show for the third time, Coffee Planet will showcase its premium quality Arabica coffee plus unveil the latest coffee equipment and solutions including their 'hottest' product, the Ferrari of coffee machines, the Concordia Coffee System. This state of the art, most sophisticated machine is digitally equipped and can record total serving data from remote locations and guarantees to pour a perfect cup every time, in fact, it serves 2500 perfect cups every day! Another add-on to Coffee Planet's reveal is their new retail bags, so everyone can now take the buzz home.

But nothing beats the new Coffee Planet Cart, a modern innovation, fully designed in-house, that guarantees to bring hot cups of coffee closer to your door steps. Equipped with the latest super-automated coffee machines, the Coffee Planet Cart will supply a complete menu of hot and cold drinks as well as delicious snacks to many locations throughout the UAE. Soon to be found in office buildings, airports and shopping malls.

With a growing number of retail outlets, currently in over 150 convenient locations throughout the UAE, including petrol stations, hotels, airports, banks, office buildings, restaurants, retailers and universities, Coffee Planet will continue to spread the buzz of great coffee across the region with the announcement of further franchising opportunities at the Gulf Food Show. Developing new fresh and funky retail outlets within the GCC and beyond, Coffee Planet will target operators and franchisees looking for a totally new coffee concept.

There will be extensive franchising opportunities to choose from including Café's, Kiosks, Carts as well as self service outlets; all with the complete support of Coffee Planet's operational expertise, training and guidance. A full map of countries available for franchise will be on display at the exhibition. For every franchise sold at the Gulf Food Show, Coffee Planet will donate Dhs10,000 to the Coffee Kids charity, to help coffee farming families improve the quality of their lives.

Cue the Roastmaster - he is a good bean! He knows coffee; it's his life and his passion! Newly appointed to Coffee Planet, Roastmaster and Coffee Connoisseur, Rosco Franklin brings 15 years of roasting expertise and experience to Coffee Planet. Rosco personally manages the entire roasting process taking complete control ensuring maximum flavor and aroma is maintained from every bean to every cup! While sipping on a freshly brewed coffee, test Rosco's encyclopedic coffee knowledge and allow him to share coffee facts, blends and combinations of flavours that will be experienced from the many available blends that Coffee Planet produces.

"We are Coffee Planet and we dare to be different. We were fed up with the way things were in the Coffee Retail sector and so we have set out to change them! With our foundations in place by having our own roastery and Rosco, our expert roastmaster on board and through the help of a leading design agency, Coffee Planet have developed some fantastic new retail concepts which we are delighted to bring to the market. We will have awesome coffee and amazing food, trust me you will love it. We will use the Gulf Food Show as a showcase for the future of Coffee retail as we see it, allowing people to see and feel the magic that is Coffee Planet," said Robert Jones, Business Development Director, Coffee Planet.

"There will also be global franchising opportunities available for those wanting to share the buzz. Coffee Planet also supplies Coffee & Equipment to hotels and HORECA sectors and has successfully partnered throughout the UAE with some of the largest hotel brands. The future of Coffee is changing and we are leading the way - come and see for yourself!," he added.

Made from the highest quality of 100% Arabica beans and taking less than four weeks from roasting to mug, means that Coffee Planet brews the freshest and tastiest coffee available on the market. Coffee Planet has the ultimate selection of coffees for anyone's discerning palette and if that's not enough, they also have the capability to develop specific blends and roasts unique to suit individual clients' preferences - a service already being utilised by some of their hotel partners.

Let the aromas of rich coffee blends tease you as Coffee Planet takes you on an adventurous tour to a coffee world, a Coffee Planet, find them at the Gulf Food Show from the 23rd to the 26th February, Hall 3, stand number B3/12. Meet the dynamic team behind the brand, who will serve you their story over a perfect cup of unforgettable coffee.