Members can earn up to 30,000 bonus points or 10,000 bonus miles during the promotional period, which will run until 15 April 2009.
Through Priority Club Rewards, IHG continues to offer guests added value, providing them more options for point redemption than any other hotel loyalty program. Members can redeem points for a variety of benefits such as hotel nights, airline miles, auto rentals, gift certificates and a range of other products.
"Priority Club Rewards has evolved around our customers and strives to offer them benefits that are relevant and that add real value. Through our extensive network and valued partners, Priority Club Rewards genuinely adds value and enhances the experiences of guests across our entire portfolio of brands; from the limited service hotels right through to our five star luxury hotels," said Tom Rowntree, Vice President Commercial MEA,
"Priority Club Rewards, the world's first hotel loyalty programme was established over 25 years ago and now serves over 40 million members worldwide. Priority Club Rewards is an award-winning programme and welcomes more than 300,000 new members every month," Rowntree concluded.
The programme is free to enrol and allows members to redeem points for free hotel stays, frequent flyer miles with more than 40 airlines, retail vouchers and other great incentives. Club member benefits also include no black-out dates, no points expiration and the option to transfer points to other members. Members can log on to the Priority Club Rewards website (www.priorityclub.com) to view the complete list of partners, rewards available to them and on-going promotions.
Loyalty is also rewarded with promotion to Gold Elite and Platinum Elite Club membership, which feature additional exclusive benefits.
Established in 1983, Priority Club Rewards was the first hotel loyalty programme to be introduced and is today the world's largest. According to research conducted by IHG, last year showed more business travellers than leisure travellers enrolled in Priority Club Rewards worldwide. In the Middle East and Africa region the programme continues to gain popularity with over 200,000 members, including 65,000 members in Saudi Arabia and over 41,000 in the UAE.
Priority Club Rewards had a great 25th Anniversary year in 2008, receiving the 'Hotel Loyalty Program of the Year' award for the second year in a row at the 19th Annual Freddie Awards. It was also named 'Best Loyalty Programme' by readers of Business Traveller Middle East and 'Best Hotel Loyalty Programme in the World' by Global Traveler magazine for the fourth consecutive year.
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Priority Club Rewards continues to offer added value to loyal customers
- United Arab Emirates: Monday, February 23 - 2009 at 10:58
- PRESS RELEASE
InterContinental Hotels Group (IHG) is offering Priority Club Rewards members a chance to earn 3,000 bonus points or 1,000 bonus miles for every three nights spent at any IHG hotel around the world.
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About InterContinental Hotels Group (IHG):Is the world's largest hotel group by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 4,100 hotels and more than 600,000 guest rooms in nearly 100 countries and territories around the world.
The Group owns a portfolio of well recognised and respected hotel brands including InterContinental Hotels & Resorts, Hotel Indigo, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels and Resorts, Holiday Inn Express, Staybridge Suites and Candlewood Suites, and also manages the world's largest hotel loyalty programme, Priority Club Rewards with 40 million members worldwide.
IHG has more than 1,700 hotels in its development pipeline, which will create 200,000 jobs worldwide over the next few years. InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
About Priority Club Rewards:
With 40 million members globally, IHG's Priority Club Rewards is the first, largest and fastest-growing guest loyalty program in the hotel industry. Priority Club Rewards offers more sought-after benefits and the greatest ease of use of any hotel loyalty program. In addition to flexible features like No Points Expiration and No Blackout Dates, Priority Club Rewards members have more options for point redemption than any other hotel loyalty program, including redemption at more than 500,000 lodging establishments worldwide - even at rival's hotels - through the industry-leading Any Hotel, Anywhere Reward.
Members can redeem points not only for hotel nights, but also for airline miles on more than 40 partner airlines, for auto rentals, for gift certificates and for hundreds of products available in the Rewards Catalog. And Priority Club Rewards is the only hotel loyalty program to offer members a Personal Shopper program that allows members to exchange points for items not found in the Rewards Catalog.
For more information, please contact:
Nizar Hariz
Executive-Media Relations
ASDA'A Burson-Marsteller
P.O. Box 28063 Dubai -UAE
T:04 3344550
F: 04 3344556
Posted by Rana MesbahMonday, February 23 - 2009 at 10:58 UAE local time (GMT+4)
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