• HSBC

Middle East a key region for New Zealand marine industry

  • United Arab Emirates: Saturday, March 07 - 2009 at 11:31
  • PRESS RELEASE

The Middle East region with its waterfront projects, increasing demand for berths and super-yachts holds tremendous potential for the marine industry, according to New Zealand Trade and Enterprise which is supporting New Zealand companies exhibiting at the Dubai International Boat Show 2009.

Highlighting the regional marine industry growth prospects and opportunities for New Zealand companies, Dr Trevor Matheson, New Zealand's Ambassador to the Gulf region, said: "The Middle East's marine industry is less impacted by the global recession. There is still room for growth especially with the UAE emerging as a leading regional yacht and boat market. The boating industry is experiencing a period of transition worldwide as its major markets in the US and Europe are facing less demand for new boats. This has placed a strong emphasis on this region."

New Zealand with its reputation for building excellent super yachts and innovative and high quality marine products, can leverage the opportunities offered by the regional marine industry, according to Wayne Mikkelsen, Consul General and Trade Commissioner, New Zealand Trade and Enterprise. Superyacht new build; equipment and hardware; and refit and servicing are the three main growth sectors of New Zealand's marine industry.

Ron Czerniak, Marketing and Sales Manager for Maxwell Marine International, one of the participating New Zealand companies at the show said: "This is our fourth consecutive year exhibiting at the Dubai International Boat Show. We have always found it rewarding in terms of gaining new business and this year has been no different, despite the recession. We have had genuine visitors, and we have established some new business contacts."

Alan Maddox, Managing Director of Tru-Design Plastics Ltd, another exhibiting New Zealand based company said:
"Dubai is a hub for the marine industry and exhibiting at DIBS has helped us to establish business with companies in this region and beyond. It is a great event and we are glad to have participated."


Tru-Design Plastics Ltd, specialising in the design, manufacture and marketing of high quality valves and associated composite plastic marine fittings, was recently recognised at the HISWA Innovation Awards 2009 in Amsterdam for its ball valves, which meet the ISO 9093-2-2002 standards.

Other New Zealand companies participating in the largest boat show in the Middle East include Hutchwilco, Pacific Aerials, Rocna Anchors, The Boat Cover Company, Mission Kayaking NZ Ltd, and Sealegs.
(L-R): Jill Maddox, Sales Manager, Tru-Design Plastics Ltd; Dr Trevor Matheson, New Zealand's Ambassador; Alan Maddox, Managing Director, Tru-Design Plastics Ltd; Ron Czerniak, Marketing and Sales Manager,Maxwell Marine International; and Wayne Mikkelsen, Consul General and Trade Commissioner, New Zealand Trade and Enterprise. 
(L-R): Jill Maddox, Sales Manager, Tru-Design Plastics Ltd; Dr Trevor Matheson, New Zealand's Ambassador; Alan Maddox, Managing Director, Tru-Design Plastics Ltd; Ron Czerniak, Marketing and Sales Manager,Maxwell Marine International; and Wayne Mikkelsen, Consul General and Trade Commissioner, New Zealand Trade and Enterprise.
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About New Zealand Trade and Enterprise
New Zealand Trade and Enterprise (NZTE) is the New Zealand government's national economic development agency. It works to stimulate economic growth by helping to boost export earnings, strengthen regional economies, and deliver economic development assistance to industries and individual businesses.

Through its global network of offices NZTE works with international businesses and investors, connecting them to New Zealand business opportunities. NZTE's focus is on industries and sectors where New Zealand has a long-term competitive advantage on world markets, and on businesses with high-growth potential.

For more information please contact Lisa George/ Meral Hassan, ASDA'A Burson-Marsteller
Tel: 009714 3344550

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