Barclays- Egypt to inaugurate the 1st "Flag Ship branch" a unique landmark in Alexandria

Barclays chose this branch in particular to complement its geographic expansion due to the magnificence of both the internal and external architectural design. The branch is considered a piece of art and an exceptionally unique landmark of architectural characteristics that are not present in any other branch. Moreover, this Flagship branch is the first of its kind in Egypt, third in the Middle East, and one among only nine branches across the globe which made it the best choice for crowning Barclays' Egypt expansion plan.

General Adel Labib, Governor of Alexandria, and a group of senior clients of the bank attended the inauguration ceremony. They were warmly welcomed by a set of leaders and heads of sectors at Barclays- Egypt; including Mr. Akram Tinawi, BBE Commercial Banking Director, and Mr. Bassel Rahmy, General Manager of Branches and Senior Clients.

This inauguration is a significant step within the geographic expansion plan pursued by Barclays- Egypt which has been implemented over the last eighteen months. The newly opened branch presents the 65th nationwide and the 14th in Alexandria. Establishing this landmark, Barclays- Egypt aims at offering a peerless essence and design in banking branches for the first time.

The branch comprises the first official premises for members of Latitude Club to bring forward services for SMEs as well as other banking services for senior premiere clients.

"The Flagship branch represents a banking forum that gathers both Barclays Premiere and SMEs clients, and we are proud to offer such an unrivaled branch for our revered clients. On designing and executing this branch, we prioritized comfort of clients and quality of services that would exceeds clients' needs and preferences, accordingly we succeeded in activating the role of modern banking techniques,"

said Bassel Rahmy, General Manager of Branches and Senior Clients, during the inauguration event.

"The internal design of the "Flagship" branch stemmed from high-level global techniques that aimed at facilitating the workflow inside the branch in order to reflect fast output and superior banking services provided to clients, as well as promoting a feeling of ease and comfort. The branch is supplied with promptly updated grand displays that showcase breaking economic, global, and stock news to match our clients' interests in following market activities, general as well as economic news both globally and locally," he added.

"Flagship" services go beyond traditional banking services; such as the ability to book and use high tech and fully equipped meeting rooms that cater to all requirements of our clients. It is also possible for Premiere clients, from all over the globe, to use the meeting rooms whenever they visit Alexandria. The bank provides internet access for business or individual use of clients. Further, there are three waiting halls equipped with state-of-the-art techniques and displays. An additional extended feature of the flagship is the existence of safe zones for kids that are available in attractive designs to assure kids' comfort and amusement.

"We are delighted to start off the year with the opening of this superb landmark. Not only it is an architectural masterpiece that we hope will add to the cultural value of the Alexandrian coastline, but also this branch, which is the 14th Barclays branch in Alexandria, is a live testament to our intention to reach out to all classes in the Egyptian society through a wide range of products and services," stated Akram Tinawi, BBE Commercial Banking Director.

The "Flagship" branch assures Barclays' commitment to the Egyptian market and the bank's strong belief in the importance of keeping up with developments in global markets by continuing to offer unique services.