Created by Mohammed Saeed Harib, Creator and Director of the Middle East first ever 3D animated TV series, Freej is centered on four elderly Emirati women trying to live a peaceful life in the midst of the ever expanding city around them. Freej Season One was successfully launched in Ramadan 2006 and has created a fan base that 'Through the eyes of Freej' is Iconic in its content and culturally well balanced in its communication, that spearheaded the release of a further two seasons of Freej in 2007 and 2008.
In a special area dedicated to Freej at the Middle East Toy Fair exhibition, many Freej Licensees will form part as exhibitors to showcase various Licensed Merchandise Articles in the range of Freej products, available from plush toys to stationery, baby products, gifts, novelties, etc.
The Middle East Toy Fair is the region's largest trade exhibition for all child and baby related products, from toys and kindergarten supplies, to games party products, school stationery and much more.
The exhibition is divided into three categories: Toys, Stationery and Back to School, and Baby and Infant.
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Freej cartoon characters to entertain at the Middle East Toy Fair
- United Arab Emirates: Saturday, March 14 - 2009 at 10:06
- PRESS RELEASE
Cartoon characters from Freej, the much loved Arabic animation TV series, will be walking about the exhibition area of the Middle East Toy Fair to be held from 23 to 25 March 2009, at the Dubai International Convention and Exhibition Centre; said the exhibition organizer Epoc Messe Frankfurt.
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The Middle East Toy Fair, established in 2002, is the region's largest trade exhibition for all child and baby related products - from baby products, toys and kindergarten supplies, to games, party products, school stationery and much more.The Middle East Toy Fair is a unique platform for exhibitors to network with one another and meet major buyers, industry decision makers, and educators involved in the shaping of the Middle East toy market.
Company profile:
EPOC Messe Frankfurt GmbH is a subsidiary of Messe Frankfurt. Messe Frankfurt is Germany's largest trade fair organiser, with 436 million Euros in sales in 2008 and more than 1,400 employees worldwide. The Messe Frankfurt Group has a presence for its customers in more than 150 countries. In 2008, Messe Frankfurt organised more than 100 trade fairs, of which more than half took place outside Germany.
The successful portfolio of events of EPOC Messe Frankfurt GmbH in Dubai include: Intersec trade fair and conference, Materials Handling Middle East, Hardware+Tools Middle East, Garden+Landscaping Middle East, ISH kitchen+bath Middle East, Light Middle East, Beautyworld Middle East, Wellness & Spas Middle East, Automechanika Middle East, and the Middle East Toy Fair.
Nadeen El AjouSaturday, March 14 - 2009 at 10:06 UAE local time (GMT+4)
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