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In an attempt to go one step further in its community driven CSF program, Babyshop teamed up with the RTA during its recent Safety Village activities at the Children's City at Dubai Creek Park. Its in-house staff entertained the school children and special needs children with innovative quiz competitions in both English and Arabic. Babyshop entertainer enthralled the kids and the Babyshop volunteers shared safety lessons through fun and play.
Babyshop also distributed its Safety Booklets amongst kids and took the CSF program to an edutainment level. The Safety Booklet highlights possible safety hazards on the roads, at home and while playing and provides solutions or preventive measures to avoid such mishaps.
Rahul Saxena, marketing manager of Babyshop, said:
"The Babyshop CSF is a community driven program with a genuine concern for children's safety at its very heart. Partnering with RTA is an important step for us as it allows us to expand our program and mobilize our resources toward child safety issues."
He feels that as a corporate member, the retail brand bears responsibility toward the quality of life of both parents and children in society and wishes to contribute in its own humble ways.
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Posted by Siba Sami Ammari
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