W Doha announces the opening of Bliss Spa

Bliss is famous for its trademark, tongue-in-chic menu of facials, blissful massages, body treatments, waxing and nail services. Bliss Doha offers designated men's and women's treatment areas and amenities alongside exclusive Bliss Doha-only treatments.

Bliss ignited the modern spa revolution and has been spreading its 'beauty with a twist' philosophy since 1996 and a W Hotels partner since 2004.

In addition to its Soho, New York and London locations, Bliss is now boasting spas in San Francisco, Los Angeles, Chicago, Dallas, Atlanta and Scottsdale, Arizona in the U.S. and its very first Asia location in Hong Kong. Bliss is world-famous for its modern menu of treatments and services, fun and witty, yet effective treatments and trademark touches like its rhythm and blues tunes and legendary brownie buffet.

Bliss focuses on details such as 'movie-while-you-manicure' nail stations where each guest gets a personalized headset and offers a full selection of Bliss bath, body and skincare product lines, as well as picks of the best beauty products in the market. Bliss strives to cut through the clutter to offer the best selection of beauty treatments, services and products.

Bliss spa's most popular treatments are the Ginger Rub Massage, Triple Oxygen Facial, Hot Salt Scrub Body Treatment and Betweeny Wax. Bliss Doha features treatments exclusive to W Doha such as the Crystal Clearing Facial (a whitening treatment), threading, spaaaaaaaaaaaaaaaaahhh-inspired bath soak treatments and men's and women's Laconiums.

Skincare and facials are Bliss spa staples. Bliss Doha's eight really relaxing treatment rooms house decadent facial treatments such as the 'Youth As We Know It,' the ultimate anti-aging treatment featuring a mushroom enzyme peel and soothing collagen mask; the 'Dew Diligence,' a traditional, skin-type specific treatment and bliss-inducing shoulder, neck, arm and foot massage and the spa's famous 'Triple Oxygen Treatment,' a complexion reviver offering a fruit-acid wash, oxygen wrap, oxygen mask and vitaminized oxygen spray.

The 'Crystal Clearing' facial is an incredibly whitening and resurfacing treatment using micronized crystal particles to improve the appearance of fine lines, wrinkles and lighten hyper-pigmentation for a brighter complexion. The 'Oxygen Blast' provides a fruit acid wash, vitamin massage, hydrating enzyme pack and oxygen spray.

All facials can be tailored to the spa-goer's specific needs by choosing from a wide range of build-ons such as 'The Eyes Have It' eye area treatment, a firming collagen mask or anti-aging collagen ampoule, microdermabrasion, a brightening enzyme peel, Vitamin C seaweed mask, a brightening seaweed mask, refining fruit acid wash or a warm wax mask. A Bliss girl can combine multiple add-on treatments to personalize her facial and target specific concerns.

In addition to facial indulgences, Bliss offers tension-taming and beautifying body and slimming treatments such as the 'Carrot and Sesame Seed Body Buff' using carrot mulch, warm milk, honey, hot oil, sesame seed and sea salt to buff and sublimely smooth; the 'Hot Salt Scrub' with rosemary and eucalyptus to rub away dry skin and the 'Scrubs Delux,' a divine scrubdown with one of Bliss' seriously-softening body smoothing treatments in your fave 'flave' be it lemon+sage or vanilla+bergamot.

Slimming treatments such as the 'Love Handler,' 'Quadruple Thighpass,' 'Deep Sea Detox' and 'Shrink Wrap' target problem areas with masks, massage, circulation stimulation and firming and toning essential oils. Blissful add-on services attack hair and dehydrated and rough skin concerns.

Bliss bumps-up its superior spa-ing with its 'BIP' or 'Bliss Important Person' spa suite where BIPs and couples can enjoy a private, spaaaah-inspired soaking tub and private services.

Bliss-out with a full menu of massage offerings or blissagges, as they are called at Bliss, with traditional 75- to 105-minute rubdowns featuring warm wax foot wraps, deep tissue treatment and reflexology. The 'Ginger Rub' boasts a brisk rub of freshly-grated ginger root and detoxifying essential oils, foil wrap, soak and 100-minute body-melting massage.

There is even a 'Great Expectations' massage for maxed-out Moms-to-be. Aromatherapy add-ons like the 'Nerve Whacker' with sweet orange, chamomile and spearmint; the 'Hot Off the Stresses' with fatigue-fighting lavender, bergamot and sage and the 'Jet Out' with pine, rosemary and eucalyptus add to your state of Bliss.

Bliss' manicure and pedicure lounge is sublime featuring three movie-while-you-wait manicure stations, two pedicure loungers equipped with personal plasma tvs, dvd players and headsets. Hot cream, youth-inducing manicures soothe parched hands and nails while pedicures such as the 'Hot Milk and Almond' and 'Foot Patrol' cure 'Franken-feet,' softening, soothing, smoothing and polishing tired tootsies. Bliss also offers a full menu of waxing and threading options.

Men get attention at Bliss, too, with absolutely masculine versions of the 'Triple Oxygen Treatment,' blissages, scrubs, waxing and manicures and pedicures. The men's locker room offers extra-special treatment with a Laconium, steam showers, heated shaving cream, sports magazines, crackers and cheese, olives and brownies.

Bliss Doha's mascot, Bliss Girl, is one of the most definitive images associated with the spa brand. Bliss Doha's Girl was created to exclusively represent the Doha spa, using beauty products in playful ways, underlining Bliss' playful attitude.

Wearing Bliss' signature Softening Socks and Glamour Gloves, she presides over the the spa's waiting room and its collection of carefully-selected, best-of collection of bath, body and skincare products. Bliss' wildly-popular lemon+sage and blood orange+white pepper collections are available as well as a full range of Bliss products and third party favorites.

Bliss spa's decadent services, plush facilities and to-die-for products have garnered celebrity devotees such as pop princess, Rihanna, who swears by Bliss' Oxygen Mask to wake up her super-star skin. Actresses love Bliss, too. Kate Hudson stocks her shelves with Bliss products while Liv Tyler loves Bliss spaaaaaah's facials.