• HSBC

Bin Hendi Enterprises inaugurates Joseph and Joe's cafe

  • United Arab Emirates: Tuesday, March 31 - 2009 at 09:15
  • PRESS RELEASE

Bin Hendi Enterprises inaugurates Joseph and Joe's cafe at Dubai Mall on April 8th 2009.

Joseph

founded by Joseph Ettedgui in the late 60s, the brand combines London cool with Parisian elegance. Styles are contemporary but classic, understated yet edgy, in luxurious, innovative fabrics.

The collection is a seasonal interpretation of the current trends, in the signature, "quietly confident" style Joseph has become famous for.

Joe's Café

the dining counterpart to Joseph, it has the same sharp, contemporary style, offering casual fine dining in a chic and laid-back environment.

The menu is a modern take on classic English dishes, complemented by continental European cuisine with a strong Mediterranean influence. This is the first of its kind in the UAE as it is not just another fashion eatery, but a serious casual dining experience, focused on healthy, light food.
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