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Saturday, December 5 - 2009

Arabian Automobiles launches Nissan's new suite of after sales programs

  • United Arab Emirates: Wednesday, April 01 - 2009 at 14:41
  • PRESS RELEASE

Arabian Automobiles, Flagship Company of AW Rostamani Group, the exclusive dealer for Nissan, Infiniti and Renault in Dubai and the Northern Emirates is launching a new suite of after sales programs branded 'Nissan Drive For Value' as it aims to reduce the cost of typical everyday vehicle maintenance.

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  • Express Service facility which is based on Formula One-style pit stop choreography reducing the time of servicing to 20 minutes.
    Express Service facility which is based on Formula One-style pit stop choreography reducing the time of servicing to 20 minutes.
The five new services are headlined by a two man Express Service facility which is based on Formula One-style pit stop choreography to ensure the fastest and most efficient pattern of movements around the car by the two service technicians.

"Time is a precious commodity, and our customers want a fast service, so we actually measured how far a technician walked around a car during a typical maintenance service."


said MK Rajkumar, Senior General Manager, After Sales at Arabian Automobiles.

"We found it was about half a kilometer, so by introducing two technicians and by simultaneously choreographing their functions and movements we found we could reduce the service time down to just 20 minutes. We have also invested in new tools, complete with airlines mounted on moveable trolleys which the technicians can circulate around the car with."

Arabian Automobiles has set up 10 of these Express Service bays at its Deira service centre. The Express Service is available on the 5,000km, 10,000km, 20,000km and 40,000km scheduled service intervals.

Brake maintenance is a very common procedure and as such Arabian Automobiles is encouraging its customers to avail themselves of a new discounted service. An attractive 50% discount is being offered on brake parts with a 20% discount on brake maintenance labour costs. This service is available across all Arabian Automobile service locations.

The third new offering concerns the typical bodywork dents and scratches and interior blemishes such as cigarette burns. Arabian Automobiles has teamed up with Polimar to offer a body, paint and interior smart repair service. Removal of even small dents and scratches would usually take one day but a new infrared paint curing process means most small body repairs can now be completed in an hour. Similarly, cigarette burns and upholstery tears can be invisibly repaired. Smart repairs are currently available at the Deira service centre.

The fourth facility is a suite of car care products. Firstly, a new engine flush fluid can be added to the engine oil and the car is then run. With the engine flush fluid thoroughly mixed with the engine oil, the oil is then drained and with it the mixture removes internal carbon deposits in the engine. Arabian Automobiles also has a new fuel injector cleaning additive and additionally, an anti-bacterial flush for air conditioning systems. These services are available across all Arabian Automobile service locations.

Finally, Arabian Automobiles will offer its customers an annual 24 hr breakdown recovery service at very attractive price.

"Arabian Automobiles aims to maintain its position as the number one Japanese automotive dealer for customer service" concluded MK Rajkumar. The Nissan Drive for Value after sales suite of services is our response to customer feedback delivering great value, innovative new after market products and customer-centric services".
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Notes and media contacts

About Arabian Automobiles Co. LLC
Established in 1968, Arabian Automobiles Co. is one of the largest automobile distributors in the Gulf and is the flagship company of the AW Rostamani Group (Abdul Wahed Al Rostamani Group). It is the sole distributor for Nissan, Infiniti and Renault in Dubai and across the Northern Emirates. In 40 years, it has grown from one showroom into a network of sales, servicing and spare parts distribution outlets throughout the country.

The AW Rostamani Group is one of the leading family-owned businesses in the UAE. The firm has a diverse portfolio of companies across a range of industries including automotive, lifestyle products, logistics, building interiors, lighting, information technology and real estate.
With over 2500 employees and net assets in excess of Dhs2.5bn, AW Rostamani group is among the finest business success stories to come out of the UAE. The company maintains 100% UAE National ownership.

Tina Varghese
TBWA RAAD/Middle East
Tel: + 971 4 425 8800
Mobile: +971 50 731 8941

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