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Monday, November 9 - 2009

Dr. Rashid Ahmad Bin Fahad patron of Garden and land-scaping Middle East

  • United Arab Emirates: Tuesday, April 07 - 2009 at 14:05
  • PRESS RELEASE

His Excellency Dr. Rashid Ahmad Bin Fahad will be the Patron of the Garden and Landscaping Middle East exhibition, scheduled to open from 17 - 19 May, 2009, at the Dubai International Convention and Exhibition Centre.

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  • Dr. Rashid Ahmad Bin Fahad.
    Dr. Rashid Ahmad Bin Fahad.
Dr. Rashid Ahmad is the UAE Minister of Environment and Water.

His Excellency will also inaugurate the exhibition, and address the visitors and exhibitors during the event with his opening speech.

H.E. Dr. Rashid Ahmad said:
"By accepting to be a Patron of this exhibition, I wish to encourage cooperation between the government and private sector in helping to conserve the environment, by bringing the latest technologies in this part of the world."


He added: "The Garden and Landscaping Middle East exhibition boosts the government efforts in protecting the environment since gardens serve as a favorite place for individuals and families. Gardens increase greenness and play a leading role in reducing side effects of climate change. This exhibition along with several other large scale developments that are progressing, mark the UAE's leadership in advancing its beautification drive. In presence of an economic downturn, it becomes even more necessary to build a clean and beautiful environment for all residents of the UAE."

Elisabeth Brehl, Managing Director of Epoc Messe Frankfurt, organ-izers of the Garden and Landscaping Middle East event, said: "We are delighted to have H.E. Dr. Rashid Ahmad as our patron. Although the current global economic downturn is affecting development in the world, industry research suggests that construction in neighboring Emirates and countries such as the Saudi Arabia and Qatar will boom, while the developments in the U.A.E have a long term positive outlook."

Ms. Brehl added, "The hundreds of billions of dollars being spent on building and construction would require hundreds of square kilome-ters of landscaping and thousands of gardens. Recent estimates suggest the spend on landscaping and gardening to be worth Dhs28.5bn ($7.77bn)"

Garden and Landscaping Middle East is the region's largest exhibition focused on landscaping and outdoor living. Now in its sixth year, it is the leading exhibition for the respective industry, and has had long-standing support from the Road and Transport Authority of Dubai, and the Dubai Municipality.
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Notes and media contacts

Epoc Messe Frankfurt GmbH is a subsidiary of Messe Frankfurt. Messe Frankfurt is Ger-many's largest trade fair organiser, with 436 million Euros in sales in 2008 and more than 1,400 employees worldwide. The Messe Frankfurt Group has a presence for its customers in more than 150 countries. In 2008, Messe Frankfurt organised more than 100 trade fairs, of which more than half took place outside Germany.

The successful portfolio of events of EPOC Messe Frankfurt GmbH in Dubai include: Intersec trade fair and conference, Materials Handling Middle East, Hardware+Tools Middle East, Garden+Landscaping Middle East, ISH kitchen+bath Middle East, Light Middle East, Beautyworld Middle East, Wellness & Spas Middle East, Automechanika Middle East, and the Middle East Toy Fair.

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