Samsung Electronics consolidates global No. 1 position

"Even in these challenging economic times, Samsung has demonstrated immense resilience, especially regarding the sales of their LCD TVs," said Mr Kwang-Hak Koh, Samsung Cairo Branch Manager.

"Through Samsung's high quality and innovative products, sales have increased which demonstrates that consumers still have a sharp eye for design and quality. We hope to maintain the momentum this year with the launch in Egypt of the ultra slim LED / LCD TVs, with the latest technology that will set new standards in the market in terms of picture quality and design."

Adding to the strong demand for LCD TV and FPTV product, the company also achieved number one position in total world wide market share for LCD TV with 19.7% units and 22.7% revenue, additionally FPTV with 20.3% units and 23.1% revenue.

In the Middle East and Africa, Samsung enjoys a stronger position and continues this leadership trend by maintaining Triple Crown in the 4Q sales revenue for TV, FPTV and LCD TV with 32%, 38.8% and 40% market share respectively. The company also remained no. 1 position in market share, by volume of 37% in LCD TV and 36.3% in FPTV.

Meanwhile, Samsung was the only company that increased its revenue share from the previous year up to 31% among the top four players in the Middle East and Africa market, thanks to the strong growth in the LCD TV market. Samsung ranked top in the total LCD TV market in Q4 with 36% of unit share (10th in a row) and 31% of revenue share (12th in a row).