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Friday, November 13 - 2009

Brightfox launches new version of its market leading software for developers and brokers

  • United Arab Emirates: Saturday, April 18 - 2009 at 10:59
  • PRESS RELEASE

The No 1 Selling property software in the GCC has just received a major upgrade and is packed with new features designed to help property firms succeed in the current tough market.

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Brightfox UAE, the leading supplier of CRM and property management software to the property industry, is launching version 6.5 of its market leading foxEnterprise software at Cityscape Abu Dhabi.

foxEnterprise is the software of choice for the UAE's leading companies and is used by property developers, brokers and property owners around the world, including a who's who list of the regions leading developers and brokers.

With the launch of version 6.5, Brightfox's customers have access to a broad range of new and exciting features that will significantly improve their businesses.

"With the current state of the property market, our clients were telling us that they needed our software to quite frankly be smarter. With less sales people and far more time involved in getting any deal across the line, our clients' sales teams have been under immense pressure. In version 6.5 we've introduced a range of new features that solve many of these issues."

"Perhaps the most exciting new feature is the ability to have the software automatically email prospects high quality html emails without any human involvement at all. This saves time but most importantly significantly improves sales rates and should significantly improve our clients businesses,"


says Mick Bucknell, Regional Manager of Brightfox UAE.

Mick Bucknell adds, "We are getting great feedback from our customers about the new features in foxEnterprise. For the developers and brokers who are suffering in this market and are looking for ways to improve their business, we really do recommend that they take 15 minutes to visit our booth to see just how significant an impact implementing foxEnterprise would have on their business."

In version 6.5, to be released at Cityscape Abu Dhabi on Tuesday 21st April, a broad range of new features have been added designed to simultaneously reduce operating costs whilst maximising sales and marketing opportunities.

Here are just a few of the feature that are getting property professionals excited about the launch of foxEnterprise 6.5:
- significantly reduced administrative costs through automation of key tasks
- increased sales through automation of marketing activities
- expanded leasing functionality, helping our clients to grow an essential division of their business
- a broad range of new features design to make administration easier and faster, further reducing costs whilst driving excellence in customer service
- automatic uploading to more real estate portals, offering far wider marketing opportunities

If you would like to see for yourself how foxEnterprise is increasing sales and reducing costs for property businesses, come and visit us at the Cityscape Abu Dhabi exhibition, booth 8G29 for a demonstration of the new version of FoxEnterprise 6.5.
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Notes and media contacts

About Brightfox:
Brightfox is one of the worlds leading providers of IT solutions exclusively tailored to the property industry. From high-calibre website design to industry specific sales and marketing software, Brightfox creates personalised solutions designed to improve and increase business. The company enjoys many long-term relationships with successful, forward-thinking organisations throughout Australia, Asia Pacific, USA, the Middle East and Europe.

Brightfox's flagship software is foxEnterprise, a high performance software solution created specifically to manage the complete sales and marketing process for property developers, project marketers and real estate agencies. Brightfox has also developed foxAdvantage - a sales and marketing software solution for individual real estate agents and small property firms.

For additional information:

Mick Bucknell
Regional Manager
Phone: +971 50 3970 741
Dubai

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