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This goes hand in hand with the recently launched interactive website, allowing kids and their parents to download dynamic music and videos for an exciting online learning and entertainment experience.
The content is offered in an organic HD format and a digital media focus creating content that the consumers can easily access and integrate into customized song, play/view lists, video shorts or full-length formats.
"Jumpitz provides a fresh and real approach to teaching positive messages to children, encouraging individuality, awareness, and cooperation, besides curiosity about their environment and surroundings in a socially conscious way,"
said Laurie Jabbar, CEO.
"There are so many facets of the world for a young child: the "in the moment" world where they get lost in whatever they are doing right now; the aspirational world of what they want to become or aspire to be like; and the global world of different cultures and customs in which they live. The Jumpitz engage their young audience in all aspects of a child's world in a fun, simplistic way." The Jumpitz is using some of the best creative talent in the kid's genre.
Distribution operations will be lead by a media veteran in the Middle East, Adrian Wood who said "We are very excited to be part of something which while being huge globally, is also educational and socially responsible, catering for a market that is void of such content. We are really looking forward to placing this content through our distribution channels, with telcos, on-line content portals, as well as broadcasters".
Shomail Ghalib, MD of Tech Access Media Solutions is quoted as saying "This is very exciting for us as Tech Access Media to be now moving more aggressively into the media space, whilst utilizing our strong and traditional presence in the markets that we are targeting".
Posted by Nadeen El Ajou
