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Thursday, November 12 - 2009

Sidsa to speak at Arabcom International Telecom Summit 2009 in Lebanon

Sidsa, the International provider of digital technology, will be participating in Arabcom International Telecom Summit 2009 in Lebanon, on 28-29 of May sharing its view and experiences with Decision makers, seeking further expansion.

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Sidsa has become a key technology partner in Eastern Europe, Russia, Iran, to name just a few, promoting the DVB technologies and preparing for a massive growth of the digital TV market.

"At the Arabcom International Telecom Summit, Sidsa will bring its experience in the region and feature its cutting-edge Digital Broadcast TV (DVB-H, DVB-T and DVB-C) products and services, and Conditional Access System for PayTV KeyFly 2.0Xtreme, probably the most advanced CA system in the market," said Mr. Juan SanMartin, Business Development of Sidsa.

"KeyFly 2.0Xtreme relies at the receiver side on Sidsa security chip, the K1, making possible a cost-effective, top-secure and renewable solution that meets the demands of Pay-TV operators and broadcasters. KeyFly2.0Xtreme can be implemented in CAM modules (PCMCIA/CI cards) and embedded in STB, making possible a flexible and open solution enabling both horizontal and vertical markets," he added.

Graphite Subscriber Manager is the Subscriber Manager by Sidsa that allows the commercial operation of KeyFly2.0Xtreme CAS. It provides simple user-friendly Web interface to configure and operate KeyFly2.0Xtreme system: define packages/bouquets, products, pricing, manage users, subscriptions, create reports. Sidsa is one of the top three vendors of DVB-H mobile TV technology worldwide.

The company is able to provide complete turn-key solutions to its customers, being specially known for the high degree of interoperability and resilience of the solution.

In addition, the company is introducing the brand new Telefunken TOUCH mTV phones that are revolutionising the DVB-H mobile TV market since they are ready to receive pure DVB-H mobile TV signals and DTT transmissions. Sidsa can provide its customers with an even more complete solution.

"Sidsa's solution is fully modular, ranging from content aggregation & adaptation, personalization & protection, distribution, transmission, configuration & management to final userīs devices. Its open architecture approach based in all the products and services encourages the best solution for any particular needs from the customer and at the same time ensures being the most cost effective," according to Juan San Martin, Business Development of Sidsa.

There are really few companies in the world that have such an end-to-end approach in the broadcast world.

Sidsa helps operators by optimizing OPEX and CAPEX while maximizing revenue from value-added services. It can be achieved by helping design business models for individual market situations and then speed-up implementing them through hosting, turnkey and other customized solutions.
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Notes and media contacts

About Arabcom International Telecom Summit 2009:
Arabcom Telecom summit is the most important yearly Telecom summit since 1998, attracting Ministers of Telecom, Regulators, Investors, Operators, Industry leaders, Experts, professionals and Telcos from around the Globe.

Arabcom 2009 provides a comprehensive review of the region's telecommunications industry, as well as laying out a strategic roadmap for its future development. It is Expected to welcome more than 500 International delegates from the world.

About Sidsa
Sidsa is an audiovisual technology provider with active in semiconductor design, conditional access, digital headends and overall project management. Sidsa headquarters are in Madrid (Spain) and has offices in Zaragoza, Dubai, Hong Kong, Moscow and San Francisco. In 2006 Sidsa investment from the Spanish private equity and venture capital groups: Inova Capital and Baring Group, has stimulated its international expansion and growth.

Sidsa's digital TV headend portfolio includes contribution and distribution network solutions, broadcast-to-IPTV EtherTV gateways and terrestrial and mobile digital TV platforms, POLARplus, the most compact but fully featured headend product line in the market. Sidsa complements its headend line with KeyFly 2.0, a smartcard-less conditional access system, specifically designed to offer the maximum level of security and flexibility in horizontal pay-TV markets, such as DTT. Within the semiconductors portfolio, Sidsa includes Enter e1, a cutting edge DVB-H demodulator and application processor chipset, available as reference designs (hardware and software) targeted at mobile devices, consumer electronics, professional reception and micro gap-fillers markets. Sidsa is also developing DVBSH and DVB-T2 demodulators.
Sidsa's key differentiation is the valuable know-how and understanding of complete
end-to-end Digital TV Systems.

For more information, please contact:
Jean Louis Farwagi
Vice-President
Arabcom Group
Tel. No. +971 4 3903511
Fax No. +971 4 3211165

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