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DTCM heads with strong team for ITB

  • United Arab Emirates: Thursday, March 06 - 2003 at 14:03
  • PRESS RELEASE

The Dubai Department of Tourism and Commerce Marketing (DTCM) with a strong team comprising of 82 co-participants is participating in the International Tourism Exchange (ITB) in Berlin, Germany which will start from Friday (7th March.)

DTCM Director Operation and Marketing, Mohammed Khamis bin Hareb said that participating in ITB help us to make new contacts and renew the old ones, which further boost the Dubai's tourism industry and will also strengthen tourism links and bilateral business between the emirate and Germany. ITB is the world's leading international forum for the tourism sector and Dubai with its wide array of hotels, conference, convention and exhibition facilities, as well as excellent new developments and activities is well positioned to meet the needs of this important sector", said Mr. bin Hareb.

He stated that exhibitors at the ITB Berlin come from all sectors of the international tourism industry. "They include national and regional tourism organizations, tourism offices, tour operators, travel agencies, carriers, hotels, communication and information systems, publishing companies, and international tourism federations," detailed Mr. bin Hareb.

Speaking about the number of hotel establishment guests visiting the emirate, DTCM manager Overseas Promotions, Ibrahim Ahli said: "The year 2002 registered a growth of 15.19 percent as their number increased to 171,142 in 2001, which in 2001 was 148,570".

Dubai has increased the size and scale of participation from 330 sq.m. last year to 400 sq.m, this year and from the throng of visitors on the stand it is becoming evident that the decision to expand stand size was appropriate. "We are competing against the best in the world and the opening day crowds provide encouraging evidence that our marketing strategies are on right tack," said Mr. Ahli.

DTCM Director Operations and Marketing Mohammed Khamis bin Hareb 
DTCM Director Operations and Marketing Mohammed Khamis bin Hareb
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