• HSBC

Gargash Enterprises enters used car market

  • United Arab Emirates: Sunday, March 09 - 2003 at 11:52
  • PRESS RELEASE

Gargash Enterprises has taken the bold step of entering the used vehicle market, not just selling Mercedes Benz cars, but buying other cars of any make and model.

Everyone wants to own a Mercedes-Benz, but not everyone has the ability or desire to buy it brand new. However buying a used car can be an experience fraught with doubts.

The official agents for Mercedes-Benz in Dubai, Sharjah and the Northern Emirates, Gargash Enterprises is promising that any used car bought from them is in premium condition, with a guaranteed mileage and full service history, giving to customers genuine peace of mind.

The used vehicle business is operating in all Gargash Enterprises showrooms where teams of salesmen have been specially trained to evaluate cars according to a centralised pricing system, guaranteeing that the price offered for any car is the same in any of the showrooms.

"Many people are discouraged from buying used cars because they are uncertain of the condition, and cannot be sure of the mileage and service history," says Nigel Kellow, Manager, Used Vehicle Division. "We saw that there was a gap in the market for a reputed used vehicle company that could offer buyers and sellers not only the best prices for cars, but also guarantee that the car was in the best possible condition."

"The chassis of every car is checked to verify its legitimacy and to ensure that it has not been involved in any accidents," he continues. "We also carry out checks to ensure that the mileage shown is correct. This professional evaluation can be carried out on the spot, and car-sellers can walk away with cash in hand."

"We are buying all makes of cars, but naturally if someone is trading in a used Mercedes-Benz car for a new one, we will be able to offer an extremely competitive rate."

Every used car bought from the company has a minimum 12-month guarantee. If a car is less than 3 years old, it additionally carries with it the remainder of its 3-year guarantee.

"Entering the used car market has been a very carefully thought out process," adds Thierry Sabbagh, Marketing Manager, Gargash Enterprises, "Our research has shown us that there are many aspirational Mercedes owners out there."

"We also know that the Gargash name is a reassurance of quality, whether for new or used cars. We have already had a very positive response to our used car business, and we have plans to expand this further, adding yet one more element to our policy of providing customers with the highest standard of service."

Gargash Enterprises enters used car market. 
Gargash Enterprises enters used car market.
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Notes and Media Contacts »

For more information, visit the Gargash website on www.gargash.mercedes-benz.com.

One of the most successful automobile franchises in the region, Gargash Enterprises has been the exclusive agent of Mercedes-Benz in Dubai and the Northern Emirates since 1957. The company services over 35,000 Mercedes-Benz vehicles, and has a staff of over 500. The company is committed to delivering the high levels of service associated with the Mercedes-Benz name.

For further information, please contact: Lorraine Chandler/Ashraf Shakaa, Bates PanGulf PR, Dubai, UAE. Tel: 971-4-2219065; Fax: 971-4-2247839

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