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Monday, November 23 - 2009
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State-of-the-art 'Virtual Reality' event brings best-in-class technology to Saudi Arabia

Samir Photographic Supplies - KSA's leading distributor of imaging visualization technologies - and Barco - global leaders in visualization and virtual reality imaging - co-presented a seminar in Riyadh recently, focused on demonstrating the latest technologies in virtual reality and 3D generation, which will now be commercially available in the Kingdom.

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  • During the seminar.
    During the seminar.
"Visual display application has advanced significantly over the years," said Nassif Chaoul, Business manager of Samir Photographic Supplies. "As applications become more and more complex and customer needs evolve, the industry today requires sophistication and technology that meets their expectations. We are very happy to partner with Barco, to bring some of the world's most advanced imaging systems to the Kingdom."

"Today, imaging technologies - including virtual reality generation - has many applications and Barco has consistently anticipated both trends and consumer needs,"


said Axel Kopprasch from Barco.

"Our systems address sophisticated industry needs across segments such as high advanced manufacturing, Engineering, Modern City Planning , Medical Imaging, Media & Entertainment, Defense & Security, Education & Training, Industries & Processes, etc. We are excited with the opportunities in the KSA market and will closely work with our esteemed partner - SPS - to deliver the best-in-class products and consultancy here."

Creating a Virtual Reality "Environment" often involves budgetary considerations and various difficult technological decisions. The choice of the visualization technology to be used will impact the realism, the functionality, and finally, the return on investment of the total system.

With a strong technological foundation focused on customer needs, Barco has developed a dedicated methodology, a strong quality management program and a global service organization to partner with you from consulting through manufacturing, implementation and full service and maintenance. These systems are used across the business world, wherever critical and specific visual needs require a technically and functionally robust solution.
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About SPS
Samir Photographic Supplies, established in 1953, markets and distributes a wide range of products across the Kingdom of Saudi Arabia. With more than 550 employees all over the Kingdom, SPS is the exclusive distributor for Kodak since 1958.

Product lines include Digital IT and Consumer Electronics Products, Photographic Products / Digital and Conventional, Radiology and Clinical Laboratory Products, Printing Imaging Products, High Volume Printers and Scanners, Large Format Printers and Scanners, Turn-key Projects for Conference Rooms, Audio Visual Products, Security Video Wall and Signage Products.

For further information, please contact:
Wael Sabri
Account Director
Raee Public Relations
Phone: 009662 6617565
Fax: 009662 6617566
Mobile: 00966 504944525

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