Damas shines at the RetailME Awards 2008

Damas out-shone competitors by winning 'Business Excellence Award' and its Deputy Managing Director Tamjid Abdullah was named 'Retail Personality of the Year'.

The awards were presented in a glittering ceremony attended by top performing retail players in the UAE and across the region.

The RetailME Awards sets the benchmark for retail excellence in the region, for both regional and international brands, with winners in all of 17 diverse categories. The event is presented in association with RetailME magazine, the leading and foremost publication on this sector in the region.

"This award represents that we are indeed living the art of beauty. We remain true to our commitment to excellence for the benefit of our customers, employees, and shareholders," remarked Tawhid Abdullah, Managing Director.

Today, the Damas Group has over 500 stores in 18 countries around the world. It has an extensive retail network with stores primarily located in Middle East, South Asia, Europe and North Africa. Damas enjoys strong brand awareness in the UAE and the wider GCC region.

It appeals to a wide range of nationalities and socio-economic backgrounds through distinctive store formats, each tailored to a specific type of customer. Les Exclusives caters to high net-worth customers, Semi-Exclusives to upper-middle income consumers such as tourists and expatriates and Damas 18k and 22k caters primarily to middle income and working class populations.

"Winning the Business Excellence Award demonstrates our willingness to adopt best practices in all areas of the company's operations. We have stringent product quality control and exceptional customer service that remains a model in the jewellery industry. Innovation and commitment to excellence are our hallmarks. Damas is sought after by major international jewellery and watch brands as their partner in the region. Our vast retail network is a proven testament to our strength as a company," added Tamjid Abdullah; Damas Deputy Managing Director.

Tamjid Abdullah was honoured with 'Retail Personality of the Year Award'. This award highlights the overwhelming influence of retail leaders or individuals from the same field in contributing to the evolution, development and per-petuation of retailing in the Middle East region.

Tamjid Abdullah's contribution to the success of Damas has been his acknowledged skill in jewellery design and craftsmanship which have paved the way and given rise to the introduction of Damas' own jewellery brands like Al Manthourah, Boudoor, Romance, Hayati, and Jawaher, to name a few.

Apart from this, Tamjid believes that pro-viding high quality and consistent customer service is of paramount importance in the retail business

"I am deeply honoured with this award. When hard work is linked to genuine creativity the result is perfection. Damas is known throughout the region for fine workmanship and exceptional quality," Abdullah said.