Gargash Enterprises unveils the all new Mercedes- Benz E- Class at Mall of the Emirates

For more than 50 years, the saloons in the E-Class and their predecessors have been acknowledged as trendsetters in the safety field.

The new saloon continues this tradition with an unrivaled combination the very latest assistance and protection system whose concept and development are based on what actually happens during accidents.

These technologies make the E-Class an "intelligent partner" able to see, feel, react reflexively in critical situations and if necessary act independently to prevent accidents or mitigate their consequences. With this concept, the new Mercedes model not only protects its own occupants, but also contributes decisively to the greater safety of other road users.

The new E-Class, with its unique combination of driver assistance systems, this saloon further consolidates the leading position of Mercedes-Benz in the luxury class. Features include a drowsiness detection system, Adaptive High beam Assist and the proximity control system which is capable of performing automatic emergency braking when there is acute danger of a collision.

The outstanding safety and comfort of the E-Class are matched by its environmental compatibility and economy: the four- and six-cylinder engines are direct-injection units, and consume up to 23 percent less fuel than before.

The new E-Class is the first car in the world to be equipped with headlamps which adapt to the traffic situation and respond automatically to avoid dazzling other drivers. The optional Adaptive High beam Assist uses a camera on the windscreen to recognize oncoming traffic and vehicles moving ahead and to control the headlamps so that their beams do not reach the other vehicle.

This achieves the best possible road illumination in a given situation. The range of the dipped headlamp beams can be extended from 65 to as much as 300 meters. If the road ahead is clear, the system performs a gentle transition to high beam.

Mercedes-Benz offers this new system in a lighting package that includes bi-xenon headlamps, the Intelligent Light System and LED daytime driving lights.

Detection of drowsiness based on 70 parameters as standard
Thanks to an innovative technology, the new E-Class is very sensitive to its driver's attention level, and warns him or her of drowsiness in good time.

This new Attention Assist drowsiness detection system, which is standard equipment, is equipped with highly sensitive sensors that continuously monitor more than 70 different parameters.

Observing the driver's steering behavior has proved to be a particularly strong indicator: several years of practical research by Mercedes engineers have shown that drowsy drivers make minor steering errors which they often correct very rapidly in characteristic ways. These corrections are recognized by a highly sensitive steering angle sensor.

The result is a harmonious whole—an atmosphere in which the car's occupants immediately feel safe and protected, and long journeys can be enjoyed without any feeling of effort or stress. In short: typically E-Class; Engineered for Success.