Bishara Establishment to take part at COMEX 2009

Bishara has completed 25 years of service in the Office Technology sphere in Oman, offering a vast range of IT products and services. At COMEX, Bishara is showcasing DLP digital projectors from Benq and Optoma among World-leading brands of Multi-function printing products. COMEX provides the right platform to showcase Bishara's wide product spectrum.

Bishara specializes in Office Equipment, Multi-function Centers (MFC's) that print, copy, scan and fax. It likewise provides DLP Projectors, document management and imaging solutions, point of sale terminals, kiosks, baggage screening equipment, CCTV, security and access control systems, office supplies and stationery.

Bishara serves as the principal distributor for several IT, Office Technology and Security giants like Xerox, Brother International, Benq and Optoma, Lexmark, Verifone, Zicom, Bosch and Miditech and AS & E to name just a few.

According to Ken Borthwick, General Manager, Bishara Establishment, said:

"Bishara's Office Technology is now fully integrated with IT, which means that today's devices can perform multiple functions while being fully integrated with the Office Network, which in turn helps the system manager track equipment usage and performance and prevent possible problems."

"Xerox's State of the Art Digital Printing Presses complement conventional offset printing technology, thereby revolutionizing the printing industry. Using Xerox technology, printing press owners in Oman are now able to realize huge cost savings, significantly improved job turn-around time and dramatically enhanced customer satisfaction," Borthwick added.

Bishara's Service organization is branded "Bestcare" and offers hotline and emergency services to clients 24x7. BestCare operates countrywide through a network of branches in Sur, Salalah, Sohar and Nizwa. In addition to Xerox, Brother and Lexmark, BestCare offers comprehensive 3rd Party Service for all major brands of Office Multi-funtion copier, printer, scanner and fax machines.

"Every time you reach for your Visa or Master Card or Fuel card, you will be using a Verifone terminal, sold and serviced by Bishara. All major banks, petroleum product retailers, and retail chains across Oman have deployed multiple Verifone Terminals sold by Bishara," Ken added.