BlueSphere first dedicated IBM business partner in the Gulf

Dubai, UAE
A new dimension to AE's diverse technology group, BlueSphere designs, builds, implements and deploys e-business systems utilising global market leader IBM's Websphere, DB2, Lotus and Tivoli products.

"As part of AE's commitment to its clients the group continually assesses the regional market's requirements and demand to ensure it provides the most up to date I.T. solutions and products," said Mitri Muna, General Manager, BlueSphere Technology Services.

"The launch of BlueSphere consolidates AE's position as a leading I.T. solutions provider in the Middle East.

"BlueSphere is unique in the Gulf in that it is dedicated solely to IBM platforms, enabling us to offer a wide range of complementary IT services to a diverse regional audience."

The driving force behind BlueSphere's system designs and architectures is the concept of Total Cost of Ownership (TCO) - the money a company invests, directly and indirectly, to purchase, support and maintain its technology.

"We understand that I.T. is one of the main investment pillars for any enterprise. TCO assists us in delivering a solution that is scaleable, manageable, reliable, secure and cost effective," said Muna.


Further information: Malcolm Ward, MCS/Action, PO Box 20970, Dubai, United Arab Emirates. Tel: + 971 4 3902960; Fax: + 971 4 3908161. Or visit BlueSphere at Stand N5-2, in Gitex Hall 5, at the Dubai International Exhibition Centre.

The Al Bawardi Enterprises (AE) technology group currently comprises five distinct companies, ASPGulf CompuBase, Itqan ITqubate and Telematics. As a group they provide end-to-end, all round I.T. support in the fields of application service provider, training and skills development, e-enabling solutions provider, e-business accelerator and design, implementation and management of Information Communication Technology (ICT) systems.