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Wednesday, December 2 - 2009

4P's, Meayar sign MoU

Mr. Hadi Alfarra, General Manager of 4P's Integrated Marketing Communication, and Mr. Omar Alsokhon, Chairman of Meayar Company for Mystery Shopping, signed a Memorandum of Understanding (MoU) for the cooperation between the two companies on June 10, 2009.

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  • Mr. Hadi Alfarra, General Manager of 4P's Integrated Marketing Communication, and Mr. Omar Alsokhon, Chairman of Meayar Company for Mystery Shopping, shaking hands after signing the MoU.
    Mr. Hadi Alfarra, General Manager of 4P's Integrated Marketing Communication, and Mr. Omar Alsokhon, Chairman of Meayar Company for Mystery Shopping, shaking hands after signing the MoU.
This MoU indicates that Meayar will be a strategic partner for 4P's, where it is going to cover all services related to external market research, conducting surveys regarding mystery shopping and following up on them, where 4P's will provide all the marketing solutions and services for Meayar on a national and regional levels.

In this occasion, Mr. Hadi Alfarra said:
"4P's always works on strengthening its relations with the local companies for the sake of creating new opportunities of cooperation and to build a strategic body which is strong and capable of meeting the recent economical challenges."


From his side, Mr. Omar Alsokhon added, "Recently, local companies started to work on mystery shopping and their customers satisfaction of their local offices performance in all over the kingdom where it is the only way for these companies to guarantee the same level of quality of the services provided on a national level, and to evaluate these locations from its direct sources. The strategic cooperation initiatives between small and medium enterprises enhances opportunities of increasing income and profits at the end of the financial year which will result in increasing job opportunities."
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Notes and media contacts

Media contact:

Amal Afaneh
Account Executive / PR
4P's Integrated Marketing Communication
Fax: +962 6 5819980
P.O. Box 950449 Dahiet Al Hussien 11195 Jordan

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