Summer health festival unleashes health and fitness regime at DSS

An array of fun filled activities will guide the visitors at Dubai Mall, Times Square and Modhesh fun City on the latest developments on healthy eating and physical fitness.

Free BMI check-ups, counselling by nutritional experts and fitness training will assist the shoppers to gain a better understanding of their current health status. Live food stations will take the visitors through what are the appropriate types of food ingredients.

"Increasingly people are eating whatever comes their way. They are really not mindful of what constitutes correct eating and even less what are the correct ingredients. Numerous myths surround types of oils, grains, condiments amongst other items. We are pleased to be able to reach the message of what really constitutes the correct food ingredient. Eating right is an important aspect of the entire health regime and as such needs to be paid equal attention as physical fitness,"

said Mourad Tarzi, Senior Marketing Manager, of Jenan, the flagship brand from Al Ghurair Foods offering a variety of healthy products such as Jenan canola oil and Jenan diabetics' flour.

The company comes on board as the official partner for healthy eating practices of the ten week long activities.

Highlight of the two-week long theme will be a live Fitness Training by Fitness First Trainers, a 'Walkthon' through the cool environs of the Dubai Mall. Quiz competitions, colouring competitions, Ninetendo Wii stations, mini indoor football and golf for the children will form part of power- packed fortnight.

"The time is right for activities such as these; the holiday mood has kicked in and people need to be educated about what truly constitutes a proper health regime. It is not just correct eating or an appropriate exercise program but a combination of both that makes for a dynamic health package. We have devised educating and entertaining activities to engage the residents," said Dr Prem Jagyasi, Managing Director of ExHealth the company behind the Summer Health Festival.

Food and nutritional counselling by experts, demonstration of healthy recipes by chefs and specialists intertwined with games and competitions will allow visitors of all ages to participate and win some great prizes from Al Ghurair Foods. A specially crafted show by Ronald McDonald will explain the virtues of balanced lifestyle and fitness.

Sidha Samadhi Yoga experts will demonstrate yoga for better healthy living. These activities are in keeping with the theme 'Great Health Great Nation' and come in wake of increased incidence of health disorders coupled with an enhanced desire to adopt a fitter lifestyle

Summer Health Festival is a ten week long program aimed at taking the visitors at Dubai Summer Surprises through an exciting journey of health and wellness. Five dedicated themes are being presented at leading malls and Modhesh Fun City; each theme will be rolled for two weeks.

The themes are Healthy Eating, Health and Fitness, Beautiful You, Health and Hygiene and Health Check-ups. The shoppers can indulge in activities and contests and go back home healthier, fitter while enjoying an exhilarating shopping experience.