Masrawy.com achieved significant growth year on year

The portal, which offers a diversified content of news, value added services, interactive features, connectivity solutions, online competitions, web-based SMS composer, an online video library, POP email client, online classifieds, and online travel reservation facilitator, enjoyed a 50% Y-o-Y increase in page views for the period, reaching almost 60 million views.

At the same time, its Mobile page views witnessed a massive 250% Y-o-Y increase to reach over 2% of these page views during the same period.

Masrawy.com also enjoyed a substantial increase in unique visitors over the period, growing 41% to almost 2.5 million unique visitor a month, with website visits increasing 82% Y-o-Y to nearly 12 million a month. News and videos page views saw a 57% and 27% Y-o-Y growth, respectively.

Masrawy.com's biggest success story for the year was the exponential growth in the use of the website's SMS service, which saw a 577% Y-o-Y increase in the number of SMS's sent during the period.

"Our competitive advantage rests in the highly diversified content and services Masrawy offers our valued users. Our growth is powered and maintained by our users' trust in the news and services we provide and is underscored by the amount of time spent on Masrawy.com. One day's worth of hours spent on Masrawy.com by our users is equivalent to a person watching television for 3 years, 156 days and almost 9 hours,"

said Karim Beshara, CEO LINKdotNET

Masrawy.com presented several new competitions and services during the period, including a revamp of the popular News channel, as well as the TV guide Service launched in Q3 2008, the launch of a channel dedicated to women in Q3 2008, also there were another revamp of the SMS service launched in Q4 2008, several new competitions in 2009, and a new SMS news feed service launched in Saudi Arabia in Q2 2009.