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Mindware joins Brocade's Alliance Partner Network programme

Brocade today announced that it has selected Mindware as a Brocade Alliance Partner Network distributor for the Middle East and Africa, helping to expand its existing data center distribution network to enterprise IP networking products via channel reseller partners.

Brocade selected Mindware for its ability to efficiently deliver networking solutions to channel reseller partners, as well as its extensive knowledge, skills, and expertise in the networking industry.

The selection of Mindware as a distributor is one element of Brocade's global Alliance Partner Network programme.

The channel reseller programme consists of four distinct partnership levels: distributor, elite, premier, and select. All levels have been designed with specific requirements and benefits to help partners leverage and be rewarded for their networking product knowledge and solution support expertise.

As part of this partner-enablement strategy, Brocade will provide partners deal registration to help ensure project and investment protection. In addition, Brocade has extensively expanded its dedicated sales, marketing, and technical support model to support these high-quality partnerships.

"Mindware has a great reputation and presence among the IT community in the Middle East and Africa, and I am delighted to welcome it to the new global Alliance Partner Network programme. By partnering with Mindware, Brocade channel resellers will be able to leverage their extensive data centre networking and enterprise IP networking product expertise and solution support to help customers build extraordinary networks,"
said Amanda Giddins, EMEA Channel Sales Director at Brocade.

"Mindware's business has been formed on providing our resellers and customers with the very best technology and business solutions available," said Jacques Chammas, Managing Director at Mindware. "Brocade's end-to-end networking portfolio allows us to offer our 2,500 resellers market-leading products, which can enhance their proposition to end customers. I envisage that our relationship with Brocade will be a win-win situation for all concerned."
 
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About Brocade:
Brocade develops extraordinary networking solutions that enable today's complex, data-intensive businesses to optimize information connectivity and maximize the business value of their data.


About Mindware:
Mindware is the first IT distributor in the Middle East to attain ISO 9001:2008 certification and has enabled various organizations reach their business goals with state-of-the-art IT, hardware components, networking and business solutions. Having forged strategic partnerships with the world's leading manufacturers, the Dubai-based firm is able to provide best-of-breed solutions to major regional markets including the UAE, Saudi Arabia, Kuwait, Oman, Qatar, Bahrain, Lebanon, Jordan, Egypt, Cyprus and North Africa.

With its keen focus on exceptional customer support, competitive pricing, value-added services and an expansive network of 2,500 resellers across the MENA region, the company has steadily increased its revenues, posting $210m in earnings in 2008.

For more information, please contact:
Siham Morchid
Open2Europe
France
Tel : +33 1 55 02 15 02

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