Apple presents iPod - the ultra-portable MP3 music player

Weighing less than 250 grams, iPod is designed to fit into a coat pocket and to capture an entire CD download in under 10 seconds - or the full capacity 1,000 tracks in less than 10 minutes.

"With iPod, Apple has introduced the next generation of digital portable music players", said Elias Abou-Rustom, Director of Sales and Marketing, Middle East. "Music lovers everywhere now have the facility to listen to their entire collection from their pocket, wherever they are."

iPod plays up to 10 hours of continuous music, powered by a rechargeable battery. The battery recharges automatically and Auto-Sync downloads personal iTunes for automatic update when connected to a Mac.

Easy to use, iPod is simply operated with one hand. A scroll-wheel allows quick access to music by playlists, artist or song title.

iPod also features customised settings, such as shuffle, repeat, startup volume and sleep timer and ear-bud style headphones have in-built magnets for a high-fidelity sound.

While, for connoisseurs of variety music, a multiple language menu including English, French, German and Japanese enable users to mix and match songs from all over the world.

iPod is available from Authorised Apple Channels and retailing outlets.

Ends