Polar introduces an innovative new activity computer

Designed to encourage people to increase their activity as much or as little as they can fora better way of life, the FA20 activity watch registers all active motion no matter how high or low the intensity. From a gentle walk to an intensive run the watch will pick up the motion to show calories, distance, active steps and duration.

Information is delivered allowing users to listen to their bodies and calculate how many calories they burn each day and see proof that their physical activity is having an impact on their health and fitness.

Nicolas Girot, Managing Director, Sport in Life, says:

"Not everyone who has an interest in their fitness wants to follow a structured training plan. Daily movements have beneficial effects on your health, so by capturing this activity we can show people how active they're being and provide the motivation and guidance to help them achieve their fitness goals."

Available in black or white, users wear the stylish FA20 on their wrist like a watch as it measures their body movements. The data is combined with information about height, weight, age and gender and fed back to the user digitally in simple graphic displays so they can see the benefits of their efforts.

It is widely recognised that individuals should accumulate at least 30 minutes of moderate-intensity activity, such as brisk walking, on a daily basis. The FA20 shows the user when they have been active for 30, 60 or 75 minutes, making it easier to follow a healthy lifestyle.

Polar offers an extensive range of heart rate monitors for running, cycling, multi sports, fitness and cross training for beginners right up to professional athletes, each designed to meet the individual needs of exercisers at all levels. Polar can be purchased at major sports retail outlets including GO Sport, Intersport and Lifestyle Nutrition.