OKI addresses the needs of IT market in Lebanon

OKI held a conference at Lebanon Metropolitan Hotel to discuss the IT market in Lebanon with top officials and executives from both the government and private sector, and announce the launch of its latest compact and affordable A4/A3 colour MFP products, the MC860, MC560 & C800 series.

According to the latest report by Business Monitor International (BMI), Lebanon is enjoying an IT boom apart from the conflicts and events of the past two years. The value of the Lebanon IT market reached around $251m in 2008. BMI expects that the IT market will grow at a nominal compound annual growth rate (CAGR) of around 7% over the forcaste period above GDP.

"Despite its political outlook, we believe Lebanon IT sector has the potential to grow and provide good investment opportunities for businesses that are looking to expand their operations. As a leader in the color printing market OKI continues to set standards in the printing industry and develop professional colour printing solutions that meet customers' requirements in Lebanon and all of the Middle East region,"

said John Ross, general manager, Middle East, India, north East Africa, OKI Printing Solution.

During the event OKI showcased its latest portfolio of colour multi-function products and provided the audience with the opportunity to experience hands on demonstration to better understand what OKI can offer their business.

"OKI has always been very supportive and actively engaged with our customers. This event presented the ideal platform for us to strengthen our relation and communication with our clientele and discuss the challenges they face in their business and how we can help them enhance their day-to-day operations. We believe that the new products from OKI would help businesses rely more on in house printing which gives them more flexibility, saves money and time and supports their environmental initiatives," said Robert Kanan, PSI, Genral Manager.

The products OKI displayed during the event were the MC860, MC560 & C800 series. The MC860 enables businesses to minimize their dependence on outsourced print specialists and produce high quality marketing collateral in-house by bringing together the best modern print solutions with the latest best practice print management techniques. The small footprint, low price and configurability of the new MC860 make it the ideal A4/A3 solution for businesses with restricted floor space and budgets.

As for the C800, the series compresses of the C810 and C830 models, which offers high performance output and provides users with high quality, professional colour printing. Both the C810 and C830 are able to print on a range of media - from postcards to 1.2m banners.

The printers' duplex capability allows double sided printing for brochures and booklets, facilitated by Template Manager 3.0, which enables the creation of a range of professional-looking documents in-house. Both the C810 and the C830 benefit from OKI Printing Solutions' single straight paper path which gives users improved reliability.

On the other hand, the MC560 MFP provides truly integrated four-in-one color and mono capability, ensuring professional quality print and copy performance at low cost. Designed to meet the growing demand for greater flexibility, efficiency and reduced total cost of ownership by small, busy workgroups and SMEs.

The MC560 MFP includes seamless integration into existing IT infrastructures via its LDAP directory, so enabling users to scan directly to email easily and quickly.

It also supports greater workgroup productivity through its enhanced multi-tasking capability and allows the business to be more efficient, as higher-capacity toner cartridges deliver lower cost per copy and total cost of ownership.