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Sunday, November 22 - 2009

Mercedes-Benz shakes up segment with E-Coupé

The new E-Class Coupé from Mercedes-Benz available from Albisher and Alkazemi Co. from July 21 onwards, aims straight at the senses with its taut lines, powerful muscles and sharp, arrow-shaped front speaking directly to the emotions.

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  • The new E-Class Coupé from Mercedes-Benz.
    The new E-Class Coupé from Mercedes-Benz.
Horst J. Neuber, General Manager Albisher & Alkazemi Co., said:
"With its classic coupé side aspect our new two-door is a particularly sporty interpretation of the E-Class's dynamic design. At the same time, this coupe achieves a new world's best drag coefficient of just 0.24 Cd, making it the world's most aerodynamically efficient series-production car."


"The Coupé makes no secret of its close relationship to the recently launched new E-Class Saloon. It is immediately obvious from the twin-headlamp face which features a similar rhomboid design for the lights but with a somewhat sportier, sharper treatment which creates a more dynamic and incisive look. In addition, the new Coupé offers all the technical innovations of the new E-Class that one might expect to find in a sports-oriented luxury coupé. These include selective damper control, drowsiness detection and preventive occupant protection. As a feature specific to the Coupé, the Dynamic Driving package allows different suspension setups at the touch of a button. Adaptive Main Beam Assist and an automatic emergency braking system are other features with which the new series sets standards in this vehicle segment," said Palli Musthafa, Senior Manager Sales & Operations, Albisher & Alkazemi Co.

Pablo Souto, Regional Sales Manager Mercedes-Benz Passenger Cars, Daimler Middle East and Levant added, "The new E-Class Coupé will initially be available in two versions, the E 350 with a V6 engine producing 272 hp and a 0-100 kmh time of 6.5 seconds and the V8 engine E 500 that pushes out 388 hp and can hit 100 kmh from zero in just 5.3 seconds."

Mr. Souto continued, "The E-Class Coupé also takes on a pioneering role with its new direct-injection petrol engines which combine efficiency with an effortless power delivery. They will be available across the Middle East as an E 250 CGI in September and in the E 200 CGI in March of 2010."

With its sporty look and feel, the cockpit design is clearly in keeping with the agile character of the new Coupé. The instrument cluster with five tubes for the dials and a central display has a slender look while the dials themselves are clearly laid out and have high-quality chrome surrounds as well as a silver backing for the scales.

Next to the instrument cluster is the display area for the control and display system for the radio, navigation system and other functions. The system is operated by means of a rotary and push-action Controller which falls conveniently to hand in front of the asymmetrically split armrest between the front seats.

The AMG Sports package, on the other hand, clearly focuses on agility and performance potential. AMG body styling includes the unmistakable contours of the AMG front apron with large air intakes, AMG side skirts and the expressive AMG rear apron with a black insert.

High-sheen 18-inch AMG light-alloy wheels in a 6 twin-spoke design with wide-base tyres in size 235/40 R 18 at the front and 255/35 R 18 at the rear provide further highlights. The AGILITY CONTROL sports suspension with a stiffer spring, shock absorber and stabiliser setup is combined with large, perforated brake discs at the front, plus brake callipers with Mercedes-Benz lettering.
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Notes and media contacts

For more information, kindly contact:

Inderjit Gandhi
Marketing Manager
Abdul Rahman Albisher & Zaid Alkazemi Company
Authorized General Distributor of Mercedes-Benz in Kuwait
P.O. Box 47, Safat-13001
Kuwait
Phone: +965-2484-9863
Switchboard: 1-833-111 ext 328
Fax: +965-2484-3840

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