Aswaaq brand wins Bronze Design Lion award at Cannes Lion

Notes and media contacts

About Aswaaq:

"Aswaaq" is an LLC company owned by Dubai government. The "Aswaaq" project is a new, innovative concept in the world of shopping and retail, based on small, medium and large-sized shopping centres strategically located at the heart of residential areas. These centres will have lively "Aswaaq" supermarkets at their heart complemented by retail shops and will soon become available in all bustling and populated areas of the UAE, providing a wide range of products that meet the requirements of all shoppers regardless of their nationality or age.

Most recently, Aswaaq has announced that its supermarket in Nad Al Hamar has been awarded the Hazard Analysis and Critical Control Points (HACCP) certification only after four months of its opening. The supermarket was awarded HACCP for its approach to food safety, food handling, storage, processing and display of food items, and is now recognized as the first supermarket in the GCC to receive the HACCP certification.

The "Aswaaq" shopping experience is uniquely defined by the high-quality tailor-made assortments and fresh products offered at fair prices with friendly, consistent and efficient customer service. "Aswaaq" is particularly proud of the values upon which it bases its practices, respecting its clientele's freedom of choice, focusing on applying the best international practices, not to mention contributing to the pioneering task of institutions supporting medium-sized and small projects in the UAE. By becoming a major source of products, goods and services, "Aswaaq" will play a vital role in local neighbourhoods; providing investment opportunities for UAE entrepreneurs, as well as creating job prospects. Moreover, it will also provide UAE nationals with the opportunity to become major importers and suppliers.

"Aswaaq" will also give back to society by setting aside a certain percentage of the net profit for social and community services.

For further information, please contact:

Hind Al Falasi
Relations Manager
Aswaaq
Tel: +971 4 4234030

Maan Dalghan
PR Account Manager
O2 Public Relations
Tel: +971 43122777
Fax: +971 43122788