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Abu Dhabi HD will be accessible, through E-Vision, to viewers in the UAE with compatible HD television sets and set-top boxes, which are available from leading electronics retailers.
Mohamed Khalaf Al Mazrouei, Chairman of Abu Dhabi Media Company, said:
"Abu Dhabi Media Company is proud to play a role in contributing to the growth of Abu Dhabi as a regional and international media hub. With ADMC boasting forty years of successful broadcast history, and HD being lauded as the biggest breakthrough in broadcasting since colour television, it seemed natural for ADMC to make High Definition television accessible to its viewers in the UAE."
"The launch of Abu Dhabi HD is a significant milestone for ADMC. HD is the future of television, both broadcast and Internet Protocol TV (IPTV), and it is essential that ADMC offers its viewers the opportunity to experience the latest most modern advances in television quality," said Edward Borgerding, Chief Executive Officer, Abu Dhabi Media Company.
"HD TV has rapidly gained international popularity and we are delighted to be able to bring this experience into the homes of viewers in the UAE. Abu Dhabi HD will be available through E-Vision, and will deliver rich, outstanding content to viewers equipped with easy-to-install HD TVs and set-top boxes. The Personal Video Recorder (PVR) function, will allow viewers to pause, rewind and record while watching the latest films, dramas, documentaries from National Geographic Abu Dhabi or sporting action from the English Premier League,"said Karim Sarkis, Executive Director of Broadcast at Abu Dhabi Media Company.
HD television features picture quality that is up to four times higher than standard television channels, which translates into sharper, brighter and more vibrant images and sound, allowing viewers an unparalleled home entertainment experience.
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Posted by Rana Mesbah
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