Coral Hotels and Resorts promotes Rushdi Al Ashkar

Rushdi, a Jordanian national, has more than 25 years experience in the hospitality industry across the Middle East with leading international hospitality chains.

He began his career with Marriott in Amman, joining the sales department. He continued his development with other high profile hospitality brands including Sheraton, InterContinental, Le Meridien and Movenpick, gathering invaluable experience and knowledge.

Rushdi joined the Coral Hotels & Resorts last year and has been instrumental in positioning the chain strongly in the region. Prior to his promotion he has been serving the group as the Director of Sales for KSA, Bahrain, Qatar and Kuwait.

With profound understanding about the sales and marketing sector in the Middle East and GCC market, Rushdi is a driven professional who strives to not only meet targets but always aims to surpass them, even during the current economic conditions.

A dynamic team leader, he thrives in inspiring his teams to be as ambitious as himself. His excellent knowledge of the Gulf market makes him the perfect choice to lead and define Coral Hotels & Resorts strategy for growth in the region.