Federal Foods launches Daawat promotion this Ramadan

This promotion, which started on August 1, 2009, is available at all leading hypermarkets, supermarkets and grocery shops across the UAE. The promotion will end on September 25, 2009.

As part of the promotion, every customer will win an instant gift on the purchase of any promotional pack of Daawat Select or Daawat Super basmati rice. With every pack purchased, the customer will also get a chance to win a Grand Prize. The Grand Prize winners will be chosen by a draw and will take home Damas gold jewelery set. The draw for the Grand Prize winners will be held on September 30, 2009.

Daawat Basmati rice is just perfect in all aspects with uniformly long grain, pristine white luster and appetizing aroma and hence is amongst the leading brand of basmati rice, processed and exported by India-based LT Foods which is distributed by Federal Foods.

On the Ramadan promotion, Mr. Umesh Agrawal, Executive Director, Federal Foods, said,

"We would like to share the joy this Ramadan by providing our customers quality and value for their money. Ramadan is the month of giving and sharing, and we would like to share as much happiness through our brands. We have always strived to bring the best in taste and variety for our customers."

Other brands that are part of the Federal Foods' Ramadan promotion are Sadia, Emborg, Nabil, Farmfrites, Pinar, Golden Country, Majesty, Al Taj Gold, Shan, Halwani, Whitworth, Marina, Wadi Al Akhdar and ETI.