Xerox launches WorkCentre Pro 420 to empower midsize organisations in the Middle East

This product is an entry-level digital multifunctional system that offers productivity features found in more expensive and complex models. WorkCentre Pro 420 is targeted at mid-size organisations and workgroups that need equipment, which is both affordable and capable of handling large copying and printing volumes.

Money and time saving capabilities such as two-sided printing and electronic pre-collation are also inherent in the system, where document sets are electronically sorted and ordered before printing. This product is the latest in the series of WorkCentre Pro products especially designed to suit midsize offices in the Middle East.

"The WorkCentre Pro 420 is a 'no compromise' system for today's office with very affordable equipment and operating costs," explained Ayman Mattar, Regional Product Manager, Office Group, Xerox Distributor Operations. "With robust workgroup printing and copying features - and a rugged design to withstand challenging environments - this device delivers benchmark efficiency and reliability."

With its many features, the WorkCentre Pro 420 - which produces one-sided documents at 20 pages per minute (ppm) and two-sided documents at 11 ppm - can consolidate all printing and copying traffic on a single device, helping customers to significantly reduce their overall document costs. The design allows office customers to eliminate "clusters" of small, desktop devices - such as inkjet printers - that are inexpensive to purchase but expensive to operate.

"We work very closely with our customers as each product that we design is entirely based on their feedback. By continuing to evolve its multifunction product line with the introduction of the WorkCentre Pro 420, Xerox is geared to empower these demanding mid-size organisations in the Middle East," added Mr. Mattar.

The WorkCentre Pro 420 produces high-quality output at resolutions up to 600 by 1800 dots per inch with 256 shades of greyscale. It is an intelligent network printer with a built in digital copier to meet all the printing requirements. "Xerox estimates that many of our customers around the world have achieved cost savings and productivity increases of between 10 and 20 percent, largely by replacing smaller single-function machines with fewer, higher volume multifunction systems," added Mr. Mattar.