The taxi sponsorship was unveiled at Manchester City FC's stadium with club mascots, "Moonchester" and "Moonbeam", joining in the fun.
The airline recently began a three-year deal to be the official shirt sponsor and partner of Premier League side, Manchester City FC and the taxi sponsorship is the latest initiative to build awareness of Etihad Airways in the Manchester area.
Clive Wratten, Etihad Airways UK Country Manager, said, "We are delighted to have these eye-catching Etihad-sponsored taxis on the road in Manchester. The black and gold branding makes the taxis standout and is a novel way to build our brand profile across the city."
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Etihad branded taxis launched in Manchester
- United Arab Emirates: Thursday, September 17 - 2009 at 11:03
- PRESS RELEASE
Etihad Airways has unveiled 12 'hackney carriage' Manchester taxis in its unique black and gold livery.
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About Etihad Airways:Etihad Airways is the national airline of the United Arab Emirates based in the UAE's capital, Abu Dhabi. Currently Etihad offers flights to more than 50 destinations in the Middle East, Europe, North America, Africa and Asia.
For further details:
Etihad Airways Corporate Communications
Tel: + 971 (0) 2 511 1032 / 1036
Posted by Siba Sami AmmariThursday, September 17 - 2009 at 11:03 UAE local time (GMT+4)
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