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Crate and Barrel, an industry leader in its category in the United States is known for exclusive furniture and housewares designs, including kitchenware, tabletop, and home accessories with excellent value and superb customer service. All the categories of merchandise offered in the US will be available in the UAE stores.
Founded in 1962, as of July 2009, the company operates 177 stores across 82 North American markets, including Toronto and Calgary. Well-designed products at a good value were the basis of Crate and Barrel's success in 1962 and are still the hallmark of the company. Excellent customer service is its standard, and Crate and Barrel is well-known in the home furnishings industry for the quality of its merchandise.
The brand also publishes a popular catalogue featuring furniture collection, ready to assemble furniture, and contemporary table settings and accessories for home, apart from being well known for its bridal registry.
On the occasion of the announcement of the brand's overseas expansion, Barbara Turf, CEO of Crate and Barrel, said:
"Dubai represents an excellent growth opportunity and launching pad to extend our brand internationally. It is a robust retail market, with many similarities to U.S. retail—state-of-the-art shopping malls, high-profile global brands and a diverse and sophisticated customer base. We are fortunate in our franchise partner, Al Tayer Group, who brings tremendous operational expertise and resources to our collaboration."
Khalid Al Tayer, COO, Al Tayer Group said, "We are pleased to bring the Crate and Barrel franchise to the region and are confident that the brand's unique product mix coupled with our regional retail expertise will create a successful value proposition for customers."
With nearly three decades of retail experience, the Group has established retail expertise, spanning multiple sectors. Al Tayer Trends, representing lifestyle retail, has witnessed the most rapid expansion of store network within the Group.
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Posted by Rana Mesbah
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